# Creative Lead Scorer (`dr_amp/creative-lead-scorer`) Actor

Score and prioritize brand leads for creative, product photography and video agencies.

- **URL**: https://apify.com/dr\_amp/creative-lead-scorer.md
- **Developed by:** [Diego Jurado Garcia](https://apify.com/dr_amp) (community)
- **Categories:** Business, Marketing, Automation
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

from $20.00 / 1,000 lead scoreds

This Actor is paid per event and usage. You are charged both the fixed price for specific events and for Apify platform usage.

Learn more: https://docs.apify.com/actors/running/actors-in-store.md#pay-per-event

## What's an Apify Actor?

Actors are web data automations that power AI and operations. They run on the Apify platform to scrape websites, process data, connect APIs, and automate workflows.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

- **AI agents and MCP clients** — the [Apify MCP server](https://docs.apify.com/integrations/mcp.md) at `https://mcp.apify.com` (remote, streamable HTTP, OAuth on first use).
- **Agentic workflows and local Actor development** — [Agent Skills](https://apify.com/.well-known/agent-skills/index.json) with the [Apify CLI](https://docs.apify.com/cli/docs.md): `npm install -g apify-cli`, then `apify login`.
- **JavaScript/TypeScript projects** — the official [JS/TS client](https://docs.apify.com/api/client/js/docs.md): `npm install apify-client`.
- **Python projects** — the official [Python client](https://docs.apify.com/api/client/python/docs.md): `pip install apify-client`.
- **Any other language** — the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).

# README

## Creative Lead Scorer

Prioritize brand leads for creative agencies, product photographers, content studios, and video freelancers.

This actor takes leads you already have and returns deterministic scores, bands, reasons, and outreach-safe pitch angles. It does not scrape, send emails, use an LLM, or contact anyone.

### What it does

- Scores each lead from 0-100.
- Labels leads as `hot`, `warm`, or `cold`.
- Explains the score with transparent reasons.
- Suggests a concise creative pitch angle.
- Filters by `min_score`.

### Input

```json
{
  "leads": [
    {
      "brand": "Aurora Skincare",
      "sector": "beauty",
      "website": "https://aurora.example/",
      "email": "hello@aurora.example",
      "signal": "launching a new DTC premium line",
      "idea": "hero product photography + short video",
      "notes": "current visuals look weak",
      "priority": 5,
      "source_type": "referral"
    }
  ],
  "min_score": 45,
  "include_pitch_angles": true
}
```

### Output

Each dataset item contains:

- `brand`
- `score`
- `band`
- `reasons`
- `recommended_action`
- `pitch_angle`
- `input_echo`

### Local smoke

```bash
python3 -m src.main --input samples/input.json --output /tmp/creative-lead-scorer-output.json
python3 -m pytest tests/
```

### Privacy and limitations

This actor only processes the input you provide. It performs no outreach and no enrichment by default. Scores are deterministic heuristics, not guarantees of conversion.

# Actor input Schema

## `leads` (type: `array`):

Array of brand/lead objects to score.

## `min_score` (type: `integer`):

Only output leads with score >= this value.

## `include_pitch_angles` (type: `boolean`):

Include deterministic suggested pitch angle per lead.

## Actor input object example

```json
{
  "leads": [
    {
      "brand": "Aurora Skincare",
      "sector": "beauty",
      "website": "https://example.com/",
      "email": "hello@example.com",
      "signal": "launching a premium DTC product line",
      "idea": "hero product photography + short video",
      "notes": "current visuals look weak",
      "priority": 5,
      "source_type": "referral"
    }
  ],
  "min_score": 0,
  "include_pitch_angles": true
}
```

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "leads": [
        {
            "brand": "Aurora Skincare",
            "sector": "beauty",
            "website": "https://example.com/",
            "email": "hello@example.com",
            "signal": "launching a premium DTC product line",
            "idea": "hero product photography + short video",
            "notes": "current visuals look weak",
            "priority": 5,
            "source_type": "referral"
        }
    ]
};

// Run the Actor and wait for it to finish
const run = await client.actor("dr_amp/creative-lead-scorer").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = { "leads": [{
            "brand": "Aurora Skincare",
            "sector": "beauty",
            "website": "https://example.com/",
            "email": "hello@example.com",
            "signal": "launching a premium DTC product line",
            "idea": "hero product photography + short video",
            "notes": "current visuals look weak",
            "priority": 5,
            "source_type": "referral",
        }] }

# Run the Actor and wait for it to finish
run = client.actor("dr_amp/creative-lead-scorer").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print(f"💾 Check your data here: https://console.apify.com/storage/datasets/{run.default_dataset_id}")
for item in client.dataset(run.default_dataset_id).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "leads": [
    {
      "brand": "Aurora Skincare",
      "sector": "beauty",
      "website": "https://example.com/",
      "email": "hello@example.com",
      "signal": "launching a premium DTC product line",
      "idea": "hero product photography + short video",
      "notes": "current visuals look weak",
      "priority": 5,
      "source_type": "referral"
    }
  ]
}' |
apify call dr_amp/creative-lead-scorer --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "type": "http",
            "url": "https://mcp.apify.com/?tools=fetch-actor-details,dr_amp/creative-lead-scorer"
        }
    }
}

```

The hosted server signs you in with OAuth on first connect, so no API token belongs in this config. Clients without OAuth support can send an `Authorization: Bearer <APIFY_API_TOKEN>` header instead, using a token from API & Integrations in Apify Console (https://console.apify.com/settings/integrations).

## OpenAPI specification

Download the OpenAPI definition: https://api.apify.com/v2/actors/JghM3iF7hFcQO0ZxZ/builds/6fYtateUiV3xCS0zQ/openapi.json
