# SmartCustomer Reviews Scraper (`fetch_cat/smartcustomer-reviews-scraper`) Actor

Scrape public SmartCustomer and legacy Sitejabber company reviews with ratings, review text, public reviewer metadata, and business metrics.

- **URL**: https://apify.com/fetch\_cat/smartcustomer-reviews-scraper.md
- **Developed by:** [Hanna Nosova](https://apify.com/fetch_cat) (community)
- **Categories:** E-commerce, Marketing, Lead generation
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

from $0.27 / 1,000 review item extracteds

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.
Since this Actor supports Apify Store discounts, the price gets lower the higher subscription plan you have.

Learn more: https://docs.apify.com/actors/running/actors-in-store.md#pay-per-event

## What's an Apify Actor?

Actors are web data automations that power AI and operations. They run on the Apify platform to scrape websites, process data, connect APIs, and automate workflows.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

- **AI agents and MCP clients** — the [Apify MCP server](https://docs.apify.com/integrations/mcp.md) at `https://mcp.apify.com` (remote, streamable HTTP, OAuth on first use).
- **Agentic workflows and local Actor development** — [Agent Skills](https://apify.com/.well-known/agent-skills/index.json) with the [Apify CLI](https://docs.apify.com/cli/docs.md): `npm install -g apify-cli`, then `apify login`.
- **JavaScript/TypeScript projects** — the official [JS/TS client](https://docs.apify.com/api/client/js/docs.md): `npm install apify-client`.
- **Python projects** — the official [Python client](https://docs.apify.com/api/client/python/docs.md): `pip install apify-client`.
- **Any other language** — the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).

# README

## SmartCustomer Reviews Scraper

Extract public SmartCustomer reviews and legacy Sitejabber review pages into clean datasets for reputation monitoring, ecommerce research, support triage, and competitor analysis.

Use this Actor when you need company review text, star ratings, public reviewer names, business metrics, rating distribution, source URLs, and export-ready records in CSV, JSON, Excel, API, or webhook workflows.

### At a glance

- **Primary job**: Scrape public SmartCustomer company review pages, including legacy `sitejabber.com/reviews/...` links that now resolve to SmartCustomer.
- **Input**: Provide SmartCustomer URLs, Sitejabber legacy URLs, or bare company domains such as `etsy.com`.
- **Output**: One dataset row per review with review text, rating, dates, public reviewer details, and business-level metrics.
- **Best for**: Reputation monitoring, ecommerce trust research, complaint triage, market research, sentiment analysis, and recurring exports.

### Who is it for?

- **Reputation teams** tracking new negative reviews for a brand or portfolio.
- **Support and ecommerce teams** triaging customer complaints and recurring pain points.
- **Market researchers** comparing public sentiment across competitors.
- **Compliance and trust teams** exporting evidence from public company review pages.
- **Data teams** feeding public reviews into sentiment, BI, or warehouse pipelines.

### Input recipes

**Brand reputation monitor**

```json
{
  "companies": ["etsy.com"],
  "ratings": [1, 2],
  "maxItems": 20,
  "maxReviewsPerCompany": 20,
  "includeBusinessInfo": true,
  "includeReviewerInfo": true
}
```

**Competitor benchmark**

```json
{
  "companies": ["etsy.com", "ebay.com"],
  "maxItems": 30,
  "maxReviewsPerCompany": 15,
  "includeBusinessInfo": true,
  "includeReviewerInfo": false
}
```

**Legacy Sitejabber URL export**

```json
{
  "startUrls": [{ "url": "https://www.sitejabber.com/reviews/etsy.com" }],
  "maxItems": 50,
  "maxReviewsPerCompany": 50
}
```

### What data can you extract?

| Field | Description |
| --- | --- |
| `businessName` | Company name shown on SmartCustomer. |
| `businessDomain` | Business website domain. |
| `businessUrl` | SmartCustomer business review page URL. |
| `categoryBreadcrumbs` | Public category path for the business. |
| `overallRating` | Aggregate SmartCustomer rating. |
| `totalReviews` | Aggregate review count. |
| `ratingDistribution` | Best-effort counts/percentages by star rating. |
| `keywordMentions` | Best-effort public keyword mention chips when visible. |
| `reviewId` | Stable review identifier from the review anchor or content hash. |
| `reviewUrl` | Direct review URL when available. |
| `title` | Review headline. |
| `body` | Full public review text available on the page. |
| `rating` | Review star rating. |
| `publishedDate` | Review publication date. |
| `isVerified` | Verified marker when visibly available. |
| `isUpdated` | Updated marker when visibly available. |
| `reviewerName` | Public reviewer display name. |
| `reviewerUrl` | Public SmartCustomer reviewer profile URL when visible. |
| `helpfulCount`, `commentCount`, `mediaCount` | Best-effort engagement/media counts when visible. |
| `sourceUrl` | Original input that produced the record. |
| `scrapedAt` | ISO timestamp for the scrape. |

### Input configuration

| Setting | JSON key | Use it for | Example |
| --- | --- | --- | --- |
| Review URLs | `startUrls` | SmartCustomer or legacy Sitejabber review pages. | `https://www.smartcustomer.com/reviews/etsy.com` |
| Company domains | `companies` | Convert domains into SmartCustomer review pages. | `etsy.com` |
| Maximum records | `maxItems` | Cap total saved review rows and spend. | `20` |
| Per-company limit | `maxReviewsPerCompany` | Keep batches balanced across companies. | `20` |
| Star ratings | `ratings` | Keep only selected ratings. | `[1, 2]` |
| Verified only | `verifiedOnly` | Keep visibly verified reviews only. | `false` |
| Business metrics | `includeBusinessInfo` | Include aggregate business context on each row. | `true` |
| Reviewer info | `includeReviewerInfo` | Include public reviewer display name/profile URL. | `true` |
| Request delay | `requestDelay` | Slow down pagination between pages. | `0` |
| Proxy | `proxyConfiguration` | Optional Apify Proxy settings for larger runs. | `{ "useApifyProxy": false }` |

### Example input

```json
{
  "companies": ["etsy.com"],
  "maxItems": 10,
  "maxReviewsPerCompany": 10,
  "includeBusinessInfo": true,
  "includeReviewerInfo": true
}
```

### Example output

```json
{
  "businessName": "Etsy",
  "businessDomain": "etsy.com",
  "businessUrl": "https://www.smartcustomer.com/reviews/etsy.com",
  "categoryBreadcrumbs": ["Shopping", "Marketplace", "Etsy"],
  "overallRating": 1.6,
  "totalReviews": 1573,
  "reviewId": "2646",
  "reviewUrl": "https://www.smartcustomer.com/reviews/etsy.com#2646",
  "title": "Blacklisted Etsy forever",
  "body": "I am deeply disappointed and outraged by my experience on Etsy...",
  "rating": 1,
  "publishedDate": "2026-07-04",
  "reviewerName": "GP g.",
  "reviewerUrl": "https://www.smartcustomer.com/users/galyasik1",
  "pageNumber": 1,
  "sourceUrl": "etsy.com",
  "scrapedAt": "2026-07-19T08:15:49.300Z"
}
```

### Pricing

The Actor charges a one-time `start` event when a run begins and an `item` event only after a real review record is saved. Volume tiers can reduce the per-item rate. See the live [Apify Pricing tab](https://apify.com/fetch_cat/smartcustomer-reviews-scraper/pricing) for current rates, then start with small limits until you confirm the output matches your workflow.

### Tips for best results

- **Start with domains**: `companies: ["etsy.com"]` is the simplest way to target a business page.
- **Use legacy links directly**: Old `sitejabber.com/reviews/...` links are accepted and normalized.
- **Filter low ratings**: Use `ratings: [1, 2]` for complaint monitoring and support triage.
- **Keep batches bounded**: Use `maxReviewsPerCompany` to avoid one company consuming the full run.
- **Expect public-page limits**: The Actor only exports data publicly visible on SmartCustomer review pages.

### API usage

Node.js:

```js
import { ApifyClient } from 'apify-client';

const client = new ApifyClient({ token: process.env.APIFY_TOKEN });
const run = await client.actor('fetch_cat/smartcustomer-reviews-scraper').call({
  companies: ['etsy.com'],
  maxItems: 10
});

const { items } = await client.dataset(run.defaultDatasetId).listItems();
console.log(items);
```

Python:

```python
from apify_client import ApifyClient
import os

client = ApifyClient(os.environ['APIFY_TOKEN'])
run = client.actor('fetch_cat/smartcustomer-reviews-scraper').call(run_input={
    'companies': ['etsy.com'],
    'maxItems': 10,
})
items = client.dataset(run['defaultDatasetId']).list_items().items
print(items)
```

cURL:

```bash
curl -X POST "https://api.apify.com/v2/acts/fetch_cat~smartcustomer-reviews-scraper/runs?token=$APIFY_TOKEN" \
  -H 'Content-Type: application/json' \
  -d '{"companies":["etsy.com"],"maxItems":10}'
```

### MCP and automation

Add the Actor to Claude Desktop or Claude Code through Apify MCP:

```bash
claude mcp add --transport http apify "https://mcp.apify.com/?tools=fetch_cat/smartcustomer-reviews-scraper"
```

JSON configuration:

```json
{
  "mcpServers": {
    "apify": {
      "url": "https://mcp.apify.com/?tools=fetch_cat/smartcustomer-reviews-scraper"
    }
  }
}
```

Example prompts:

- "Export the latest 20 one-star SmartCustomer reviews for etsy.com."
- "Compare public SmartCustomer review sentiment for etsy.com and ebay.com."
- "Create a CSV of public review titles, ratings, and review dates for this SmartCustomer page."

### Limits and troubleshooting

- **No private data**: The Actor does not log in, bypass paywalls, or collect private account data.
- **Unexpected zero results**: Check that the company has a public SmartCustomer review page and that your rating/verified filters are not too narrow.
- **Large runs**: Increase `requestDelay` and use Apify Proxy if you see transient 429/5xx failures.
- **Missing optional fields**: Reviewer location, business replies, media counts, and verification markers are only returned when publicly visible in the page data.

### FAQ

**Can it scrape old Sitejabber links?**
Yes. Provide a URL like `https://www.sitejabber.com/reviews/etsy.com`; the Actor normalizes it to the current SmartCustomer review page.

**Does it scrape private reviewer data?**
No. It only exports fields that are publicly visible on SmartCustomer review pages.

**Why are some optional fields null?**
SmartCustomer does not show every reviewer detail, media count, response, or verification marker on every review. Missing public fields are returned as `null` instead of failing the run.

**Can I monitor only bad reviews?**
Yes. Use `ratings: [1, 2]` and schedule recurring runs from the Apify Console or API.

### Related actors

- [Google Maps Reviews Scraper](https://apify.com/fetch_cat/google-maps-reviews-scraper) for local business reviews.
- [Trustpilot Reviews Scraper](https://apify.com/fetch_cat/trustpilot-reviews-scraper) for Trustpilot reputation monitoring.
- [Google Play Reviews Scraper](https://apify.com/fetch_cat/google-play-reviews-scraper) for mobile app reviews.
- [Facebook Reviews Scraper](https://apify.com/fetch_cat/facebook-reviews-scraper) for public Facebook recommendation data.
- [Booking Reviews Scraper](https://apify.com/fetch_cat/booking-reviews-scraper) for hotel and accommodation reviews.

### Support

If something does not work, open an issue on the Actor page and include:

- the input JSON you used,
- the run ID or run URL,
- the expected output,
- the actual output or error message,
- a reproducible public URL from SmartCustomer or Sitejabber.

# Actor input Schema

## `startUrls` (type: `array`):

Company review page URLs such as https://www.smartcustomer.com/reviews/etsy.com or legacy https://www.sitejabber.com/reviews/etsy.com.

## `companies` (type: `array`):

Domains to convert into SmartCustomer review pages, for example etsy.com.

## `maxItems` (type: `integer`):

Maximum number of review records to save across all companies.

## `maxReviewsPerCompany` (type: `integer`):

Stop after this many saved reviews for each company.

## `ratings` (type: `array`):

Optional star ratings to keep. Leave empty to keep all ratings.

## `verifiedOnly` (type: `boolean`):

Keep only reviews that visibly show a verified marker when available.

## `includeBusinessInfo` (type: `boolean`):

Include business name, aggregate rating, review count, categories, and related metrics on every record.

## `includeReviewerInfo` (type: `boolean`):

Include public reviewer display name and profile URL when visible.

## `requestDelay` (type: `number`):

Seconds to wait between paginated requests.

## `proxyConfiguration` (type: `object`):

Optional Apify proxy configuration. The default direct HTTP route is usually enough for small runs.

## Actor input object example

```json
{
  "startUrls": [
    {
      "url": "https://www.smartcustomer.com/reviews/etsy.com"
    }
  ],
  "companies": [
    "etsy.com"
  ],
  "maxItems": 20,
  "maxReviewsPerCompany": 20,
  "ratings": [],
  "verifiedOnly": false,
  "includeBusinessInfo": true,
  "includeReviewerInfo": true,
  "requestDelay": 0,
  "proxyConfiguration": {
    "useApifyProxy": false
  }
}
```

# Actor output Schema

## `overview` (type: `string`):

No description

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "startUrls": [
        {
            "url": "https://www.smartcustomer.com/reviews/etsy.com"
        }
    ],
    "companies": [
        "etsy.com"
    ],
    "ratings": []
};

// Run the Actor and wait for it to finish
const run = await client.actor("fetch_cat/smartcustomer-reviews-scraper").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {
    "startUrls": [{ "url": "https://www.smartcustomer.com/reviews/etsy.com" }],
    "companies": ["etsy.com"],
    "ratings": [],
}

# Run the Actor and wait for it to finish
run = client.actor("fetch_cat/smartcustomer-reviews-scraper").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print(f"💾 Check your data here: https://console.apify.com/storage/datasets/{run.default_dataset_id}")
for item in client.dataset(run.default_dataset_id).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "startUrls": [
    {
      "url": "https://www.smartcustomer.com/reviews/etsy.com"
    }
  ],
  "companies": [
    "etsy.com"
  ],
  "ratings": []
}' |
apify call fetch_cat/smartcustomer-reviews-scraper --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "type": "http",
            "url": "https://mcp.apify.com/?tools=fetch-actor-details,fetch_cat/smartcustomer-reviews-scraper"
        }
    }
}

```

The hosted server signs you in with OAuth on first connect, so no API token belongs in this config. Clients without OAuth support can send an `Authorization: Bearer <APIFY_API_TOKEN>` header instead, using a token from API & Integrations in Apify Console (https://console.apify.com/settings/integrations).

## OpenAPI specification

Download the OpenAPI definition: https://api.apify.com/v2/actors/H0BIuOHfSMNUz6q0p/builds/1ednB3bRojIOAMLkm/openapi.json