Google & YouTube

Google & YouTube

Pricing
Free to install. Additional charges may apply.
Popular with stores like yours
Based in United States
Rating
4.5 (5,145)
Developer
Google LLC

Connect your store to Google and YouTube to help turn more shoppers into customers

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Merchant Center to turn shoppers into customers. Drive sales with Performance Max ads across properties like Search and YouTube, and unlock insights with Google Analytics. Tap into Google's AI-powered tools like Product Studio to create and enhance images and Google Automated Discounts to optimize your profits. Showcase your store’s reputation by displaying the new store widget.

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Merchant Center to turn shoppers into customers. Drive sales with Performance Max ads across properties like Search and YouTube, and unlock insights with Google Analytics. Tap into Google's AI-powered tools like Product Studio to create and enhance images and Google Automated Discounts to optimize your profits. Showcase your store’s reputation by displaying the new store widget. more
  • Connect your store to Merchant Center to showcase your products across Google
  • Help drive more sales with a Performance Max ad campaign, powered by Google AI
  • Connect your store to YouTube to turn viewers into shoppers
  • Connect the full ecommerce journey with insights in Google Analytics
  • Let Google AI handle sale pricing. Optimize profits with Automated Discounts.
Popular with stores like yours
Based in United States

Languages

English, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, Finnish, French, German, Italian, Japanese, Korean, Norwegian (Bokmål), Portuguese (Portugal), Portuguese (Brazil), Spanish, Swedish, Thai, Turkish, Polish, and Vietnamese

Works with

  • Checkout
  • Google Ads
  • Google Analytics
  • Google Merchant Center
  • Google Shopping
  • YouTube Shopping

Pricing

Choose the plan that best fits your business.

Free

Free to install

When you run a campaign, the ad spend is billed directly to your Google Ads account. You set the daily campaign budget.

All charges are billed in USD.

Reviews (5,145)

Overall rating
4.5
Counts per rating level
  • 75% of ratings are 5 stars
  • 9% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 11% of ratings are 1 stars
August 27, 2026

Same misrepresentation issue as another user, but no clear answer as to what specific rule my specific store was failing at. I have setup everything legititmately through my country, state, and county and properly with publishers and distributors. I don't do discounts nor special offers, so nothing to misrepresent there. Shipping is stated plainly during checkout. I don't ship internationally, so that scope is small and limited to the US. No idea what Google is on about with this misrepresentation stuff. I never ended up getting any products posted after a year of trying to figure this out. I did an appeal to which they then suspended me without providing a reason that was specific to my store. No idea.

Stories of Wonder
United States
11 months using the app
August 23, 2026

The new Shopify integrations have been a nightmare for some accounts (USA in this instance) - refusing to connect back to the right Merchant Centre. Also having to use the same logins for Shopify and Google accounts has also caused legacy issues and extra admin with emails not matching. When it works it is good and a great improvement on GTM - but when it doesn't, the troubleshooting help from support is not useful. I need someone to be able to go into the account and help connect and fix. I can't tell you how many unbillable hours we have spent on this over the past year.

Tiny Treehouses LLC
United States
Almost 5 years using the app
August 16, 2026

Terrible, my GMC account was suspended for "misrepresentation". I asked over and over what they meant by that, how and what did I misrepresent about the product/s? never a clear answer, or answer that I could use to fix things. So after a few months of this nonsense setting up twice over only to be suspended again, I refused to continue trying, I refused to jump through unnecessary hoops. Nope, my time is valuable and I am not wasting it on useless endeavours. I cancelled my Google ads account in response to the nonsense they wanted to put me through. There are better platforms and channels. The overall rating of 4.5 is hard to believe.

Journey Must Haves
Australia
4 months using the app

Support

App support provided by Google LLC.

Developer

Google LLC

1600 Amphitheatre Parkway, Mountain View, CA, 94043, US

Launched

November 28, 2017

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