出版社: HarperBusiness
副标题: How Design Thinking Transforms Organizations and Inspires Innovation
出版年: 2009-10-1
页数: 272
定价: USD 27.99
装帧: Hardcover
ISBN: 9780061766084
内容简介 · · · · · ·
This book introduces design thinking, the collaborative process by which the designer’s sensibilities and methods are employed to match people’s needs with what is technically feasible and a viable business strategy. In short, design thinking converts need into demand. It’s a human-centered approach to problem solving that helps people and organizations become more innovative a...
This book introduces design thinking, the collaborative process by which the designer’s sensibilities and methods are employed to match people’s needs with what is technically feasible and a viable business strategy. In short, design thinking converts need into demand. It’s a human-centered approach to problem solving that helps people and organizations become more innovative and creative.
Design thinking is not just applicable to so-called creative industries or people who work in the design field. It’s an approach that has been used by organizations such as Kaiser Permanente to increase the quality of patient care by re-examining the ways that their nurses manage shift change or Kraft to rethink supply chain management. This book is for creative business leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
作者简介 · · · · · ·
Tim Brown is CEO and president of IDEO. Ranked independently among the ten most innovative companies in the world, IDEO is the innovation and design firm that contributed to such standard-setting innovations as the first mouse for Apple and the Palm V. Today, IDEO applies its human-centered approach to drive innovation and growth for the world’s leading companies as well as gov...
Tim Brown is CEO and president of IDEO. Ranked independently among the ten most innovative companies in the world, IDEO is the innovation and design firm that contributed to such standard-setting innovations as the first mouse for Apple and the Palm V. Today, IDEO applies its human-centered approach to drive innovation and growth for the world’s leading companies as well as government, education, healthcare, and social sectors. Tim advises senior executives and boards of Fortune 100 companies and has led strategic client relationships with such companies as Microsoft, Pepsi, Procter & Gamble, and Steelcase.
喜欢读"Change by Design"的人也喜欢 · · · · · ·
Change by Design的书评 · · · · · · ( 全部 40 条 )
【10分钟看完一本书】用一张图读完《IDEA设计改变一切》
这篇书评可能有关键情节透露
全书时间久远,有一部分并不适合自己,案例较多,很快就能读完,按照习惯做了思维导图。 书中有一个思维导图很好,先贴出来: 下面是摘自亚马逊的部分图书介绍以及书中每章结束后的小结部分(一个字一个字打出来的,有错字谅解) 前言 第一部分 什么是设计思维? 谷歌公司有滑... (展开)牛逼设计公司的宣传手册
这篇书评可能有关键情节透露
对于IDEO,必须坦诚的说,我并不熟悉,虽然在生活中已经受益于许多他参与设计出来的东西,但并不知道背后有如此成就的公司。当然知道以后,必须给这个公司点赞。 同时,也许我不是IDEO粉,所以也就客观的去看待这本书。其实做不到全然的客观,还是有自己的经验和判断在里面。 ... (展开)用设计的思维去面对生活
这篇书评可能有关键情节透露
从一开始看到这本书的书名,我就期待着这本书会给我在设计师这条道路上给予更多的支持安慰,毕竟现状是设计师赚不了钱,苦逼,熬夜······总总的不幸确实让人沮丧,看不到我未来的前途,感觉道路是那么的黑暗的。在随后毕业工作之后发现设计师创业这条路之后才又重... (展开)《IDEO,设计改变一切》设计思维对我的启发
这篇书评可能有关键情节透露
来自公众号《江湖百晓生的思过崖》。 拆解复杂的知识,记录独特的思考。 为什么想这本书《IDEO,设计改变一切》 最开始应该是在短视频上看到的,胡子推荐的做产品的几个最少且必要的知识,学了后可以闭环去尝试了。这三个东西是,营销(《影响力》)、设计思维(《IDEO,设计改... (展开)设计师要多看差评区和吐槽
> 更多书评 40篇
论坛 · · · · · ·
| 哪有电子版的? | 来自哈皮范 | 4 回应 | 2015-01-27 14:44:39 |
| 相信我 这将是继团队合作&头脑风暴之后的又一次思... | 来自Miao | 2010-01-26 18:15:16 |
这本书的其他版本 · · · · · · ( 全部7 )
-
万卷出版公司 (2011)7.5分 1800人读过
-
聯經出版公司 (2010)8.7分 61人读过
-
浙江教育出版社 (2019)8.0分 33人读过
-
Harper Collins (2019)暂无评分 3人读过
以下书单推荐 · · · · · · ( 全部 )
- TEDster 的书架 (Tony Yet)
- 2012 LICA Design Management reading list (泠弦静寒)
- 比尔盖茨的书单(2013-2021 英中对照版) (慢Man)
- 那些真正影响产品人的好书 (两块方糖才够甜)
- 思维方法系 (Mr.D)
谁读这本书? · · · · · ·
二手市场
· · · · · ·
订阅关于Change by Design的评论:
feed: rss 2.0










0 有用 Kan 2021-04-07 16:38:22
如果全书分三段的话首尾具有实用性,中间属于理念,絮絮叨叨讲的感觉是同一码事。
0 有用 葱芽Aspire 2016-07-03 11:19:02
09年当时应该是很棒的有启发的书,虽然现在看许cliche–产品即服务,服务即体验的理念,共情、观察、human factors, prototype 串在大量用户实践中,理念是让消费者参与设计体验。正好可以让我借用些说得很漂亮的话做一个新提案的presentation ^O^
0 有用 濯希 2023-06-14 00:32:45 美国
B 还算蛮有启发的,里面的概念如何用在软件设计还需要好好想一下。第二章和第三章的用户心理那部分,知识点没怎么接触过,花费时间比较久。好多问题要自己找reference和理解,剩下几章,差不多是比较常见的论点了。应该不会想再读这本书,顶多把2,3 章挑出细读想一下
0 有用 Mira 2015-09-04 18:57:32
杂事太多,断断续续读完的。有启发但是还没有触动到实际的行动,自勉。
0 有用 RiiinRin 2015-06-25 11:07:36
很不错的入门介绍书,而且里面有很多案例和相关领域的人物,方便进行后续拓展阅读