A complete guide to Yellow AI pricing in 2026

Yellow.ai is a conversational AI platform designed to help businesses automate customer and employee experiences across various channels like websites, mobile apps, and messaging platforms. With its dynamic AI agents, Yellow.ai promises to enhance customer support, boost sales, and improve HR processes. But how does its pricing structure hold up? Let's break down Yellow.ai pricing to see if it’s the right fit for your business needs.

What is Yellow.ai?

Yellow.ai is an enterprise-grade conversational AI platform that enables businesses to build and deploy chatbots and voicebots. It offers a comprehensive suite of tools, including a no-code bot builder, natural language processing (NLP) capabilities, and integrations with popular business systems like Salesforce, Zendesk, and Shopify. The platform is designed to automate conversations across the entire customer lifecycle, from marketing and sales to support and engagement.

One thing worth knowing before a procurement cycle starts: Yellow.ai announced in August 2026 that it is going public through a $550 million merger with Bluerock Acquisition Corp. (Nasdaq: BLRK). That doesn't move today's price sheet, but it does mean the vendor across the table is about to start answering to public shareholders.

Yellow.ai pricing explained

Yellow.ai offers a customized pricing model tailored to the specific needs of each business. Its pricing page does now publish two columns, though: a Free tier capped at 1 AI agent and 500 chat sessions a month, then $0.99 per resolution, and an Enterprise tier whose price is a "Contact us" button. Past that free entry point, pricing is determined based on several factors:

• Number of conversations: The volume of interactions your bots handle per month.

• Features required: Access to advanced features like generative AI, omnichannel support, and advanced analytics will affect the cost.

• Number of channels: The price may vary depending on how many channels (e.g., WhatsApp, Facebook Messenger, website) you deploy your bots on.

• Level of support: Different support packages are available, which can influence the final price.

To get a quote, you need to contact their sales team and discuss your specific requirements.

The same page also embeds a savings calculator, and its default assumption is a 90% target automation rate. That is a generous starting point for any support queue, so read the five-year figures it produces as an illustration rather than a quote.

What's included in the subscription?

While the exact details depend on your custom plan, a typical Yellow.ai subscription includes:

• Bot builder: Access to their no-code/low-code platform for creating chatbots.

• NLP engine: The underlying AI that understands and processes user queries.

• Integrations: The ability to connect with third-party CRM, helpdesk, and e-commerce platforms.

• Analytics dashboard: Tools to monitor bot performance and gather customer insights.

• Basic support: Standard customer support to help with setup and troubleshooting.

One row is worth checking before you sign anything: the pricing table lists role-based access and compliance as "Basic" on the Free tier, and the SOC 2, GDPR and ISO set on Enterprise. If those certificates are a procurement requirement for you, you are in the quoted column from day one.

Pros and cons of the Yellow.ai pricing model

The bespoke pricing model has its advantages and disadvantages.

Pros:

• Scalability: You only pay for what you need, making it a flexible solution for businesses of all sizes.

• Customization: The plan is tailored to your specific use case, ensuring you get the most relevant features.

• Transparency (in a way): While not public, the quote is based on your direct needs, so there are no hidden fees for features you don’t use.

Cons:

• Lack of public pricing: Past the Free tier’s $0.99 per resolution, the Enterprise column is a “Contact us” button, so comparing Yellow.ai with competitors at any real volume still means a sales call.

• Potential for high costs: Enterprise-grade features and high conversation volumes can lead to a significant investment.

• Complex quoting process: The need to contact sales can be a barrier for smaller teams or those looking for a quick, straightforward setup.

Is there a free trial?

Yes, and it is a standing Free tier rather than a countdown: the pricing page's “Try for free” button opens a plan with one AI agent and 500 chat sessions a month, then $0.99 per resolution. This allows you to explore the platform's features, build a bot, and test its capabilities before committing to a paid plan. The free tier is a great way to assess whether the platform meets your business requirements.

Yellow.ai pricing alternatives

If Yellow.ai's quote-gated Enterprise tier doesn't suit your needs, here are two alternatives worth checking, and where each one's pricing actually stands:

• eesel: If what you want is an AI teammate already working your support queue rather than a platform to go build one, eesel joins the helpdesk you already run and reads the docs you already have in Confluence, Jira, and Slack. Its pricing is public and usage-based at 40¢ per ticket, with no seats and no platform fee, so you can work the bill out yourself before anyone calls you, and it is free to start.

• Drift: Primarily focused on conversational marketing and sales, Drift now sits inside Salesloft, which sells it as Premium, Advanced, Enterprise, Startup and Essentials packages and documents what each contains without publishing a price. Salesloft has also moved to a partnership with 1Mind for its chat agents, so confirm what is still on sale before you shortlist it.