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BowTie Lab Diamonds operates from New York City as a specialized retailer of lab-grown diamond jewelry, focusing on engagement rings and tennis bracelets. The company sources GIA and IGI certified stones within D-G color grades and VVS-VS clarity ranges. Their inventory specifically addresses the bow tie effect in diamond cuts, integrating this optical consideration into their stone selection process. The retailer maintains educational resources covering lab diamond characteristics, certification standards, and quality metrics across their digital platforms. Their consultation services guide clients through technical aspects like light performance, crystal structure, and growth processes. Custom design capabilities allow for modification of existing collections or creation of new pieces to specification. BowTie Lab's business model centers on direct-to-consumer distribution of certified lab-grown stones. Their service framework combines technical diamond education, custom jewelry design, and certification-backed quality assurance. The company's infrastructure supports both online and in-person consultation for New York metro area clients.