Recognized PR leader by PRWeek
A global PR, marketing communications leader, go-getter & problem solver. ✅
The CCO Has Entered the Boardroom
The CCO Has Entered the Boardroom
Korn Ferry data confirms what CEOs and boards can no longer ignore By KEVIN R. PETSCHOW ✅ of KRP Marketing Communications The role of the Chief Communications Officer has crossed a decisive threshold.
Why IoT Cyberthreats Aren’t Tomorrow’s Problem. They are Today’s Board Room Issue | KEVIN R. PETSCHOW ✅
Why IoT Cyberthreats Aren’t Tomorrow’s Problem. They are Today’s Board Room Issue | KEVIN R. PETSCHOW ✅
[blog] AI powered cyberattacks are exploiting the weakest link in today’s enterprise networks, billions of unsecured IoT devices hiding in plain sight. Discover how forward thinking CEOs, CMOs and CCOs are turning this growing threat into their next competitive advantage before it is too late.
🟩 KEVIN PETSCHOW ✅ | Substack
🟩 KEVIN PETSCHOW ✅ | Substack
Strategic #PR dir. & #digitalmedia go-getter. A @Nokia @Cisco, @Sprint, @Golinglobal @IllinoisStateU & @central301 alum. @AlphaTauOmega @The_Vidette @WZND @whitesox
Quantum Ready or Quantum Regret?
Quantum Ready or Quantum Regret?
How CEOs and CCOs Must Build Crypto Agility Before It’s Too Late by KEVIN R. PETSCHOW ✅ In 2025 the “quantum threat” is no longer speculative — it is increasingly a boardroom issue.
Beyond Storytelling: Corporate Affairs’ Diplomatic Turn | KEVIN R. PETSCHOW ✅
Beyond Storytelling: Corporate Affairs’ Diplomatic Turn | KEVIN R. PETSCHOW ✅
[blog] In today’s volatile world, Corporate Affairs leaders are stepping into the role of corporate diplomats, shaping policy, influence, and trust at the highest levels. Discover how top companies are redefining reputation and power in the age of geopolitical risk and why CEOs cannot afford to stay on the sidelines.
Message or Missed Opportunity? | KEVIN R. PETSCHOW ✅
Message or Missed Opportunity? | KEVIN R. PETSCHOW ✅
[blog] B2B sellers often lose deals not because of their products but because their message lacks clarity and consistency. Discover how a strong messaging framework can turn every sales conversation into one that builds trust, accelerates decisions, and drives measurable growth.
When AI Takes Over the Search Box: Why News Sites Are Bleeding Traffic | KEVIN R. PETSCHOW ✅
When AI Takes Over the Search Box: Why News Sites Are Bleeding Traffic | KEVIN R. PETSCHOW ✅
[blog] Major news sites are losing massive chunks of their traffic as AI summaries steal the spotlight in search results, rewriting the rules of audience reach. This post uncovers why this shift matters for communicators and marketers and what you must do now to stay visible. ⤵️
Fractional CCOs: The Strategic Edge CEOs & CMOs Can’t Afford to Ignore | KEVIN R. PETSCHOW ✅
Fractional CCOs: The Strategic Edge CEOs & CMOs Can’t Afford to Ignore | KEVIN R. PETSCHOW ✅
[blog] A new era of leadership is emerging where fractional Chief Communications Officers are reshaping how companies manage reputation, crisis, and brand trust. Discover why CEOs and CMOs who overlook this model may be leaving their organizations dangerously exposed.
Beyond Vanity Metrics: Why Strategic PR Measurement Matters More Than Ever | KEVIN R. PETSCHOW ✅
Beyond Vanity Metrics: Why Strategic PR Measurement Matters More Than Ever | KEVIN R. PETSCHOW ✅
[blog] Too many leaders are still chasing vanity metrics in PR while ignoring what truly drives business impact. In my latest blog, I share how top companies like Microsoft, Salesforce, and IBM are redefining measurement to prove value, build trust, and secure the CCO’s seat at the strategy table.
The Final Four Months: Why CCOs Must Audit Their Strategy Now
The Final Four Months: Why CCOs Must Audit Their Strategy Now
CCOs who sharpen their communications strategies in the last months of fiscal 2025 will not only protect budgets but prove communications as a true driver of revenue, trust, and growth. By KEVIN R.
When the CEO Changes: Why Communications Defines Leadership Transitions
When the CEO Changes: Why Communications Defines Leadership Transitions
The most successful leadership transitions hinge not just on who takes the job, but on how the story is told. By KEVIN R.
[blog] Many CEOs are losing competitive ground because they fail at one of the most critical leadership skills: storytelling. | KEVIN R. PETSCHOW ✅
[blog] Many CEOs are losing competitive ground because they fail at one of the most critical leadership skills: storytelling. | KEVIN R. PETSCHOW ✅
[blog] Many CEOs are losing competitive ground because they fail at one of the most critical leadership skills: storytelling. Discover how the best leaders inspire teams, win trust, and differentiate their brands through authentic, memorable narratives.
[blog] CCOs are leaving at record rates, and the future of communications leadership is on the line. | KEVIN R. PETSCHOW ✅
[blog] CCOs are leaving at record rates, and the future of communications leadership is on the line. | KEVIN R. PETSCHOW ✅
[blog] CCOs are leaving at record rates, and the future of communications leadership is on the line. Discover why tenure is shrinking, expectations are rising, and what must happen next.
[blog] AI’s new reading list is shaping how B2B brands are cited, discovered, and trusted. | KEVIN R. PETSCHOW ✅
[blog] AI’s new reading list is shaping how B2B brands are cited, discovered, and trusted. | KEVIN R. PETSCHOW ✅
Kevin Petschow
Kevin Petschow
Are you managing projects—or actually leading people? | KEVIN R. PETSCHOW ✅
Are you managing projects—or actually leading people? | KEVIN R. PETSCHOW ✅
Are you managing projects—or actually leading people? 🤔 In this post, I unpack what decades in PR have taught me about real leadership, how to build trust that lasts, and why momentum matters more than perfection. ➡️
If you still think PR = press releases or that comms can “fix” a bad business strategy—this post is for you. | KEVIN R. PETSCHOW ✅
If you still think PR = press releases or that comms can “fix” a bad business strategy—this post is for you. | KEVIN R. PETSCHOW ✅
If you still think PR = press releases or that comms can “fix” a bad business strategy—this post is for you. Check out seven hard-earned lessons every modern communicator should know.
➡️ Behind every job application in 2025 is a strategic, qualified candidate navigating a system that often feels indifferent. | KEVIN R. PETSCHOW ✅
➡️ Behind every job application in 2025 is a strategic, qualified candidate navigating a system that often feels indifferent. | KEVIN R. PETSCHOW ✅
➡️ Behind every job application in 2025 is a strategic, qualified candidate navigating a system that often feels indifferent. It’s time for hiring leaders to rethink the process and make respect the rule, not the exception.✍ 🤝
Cato Networks Introduces Instant RBI Featuring Single-Click Activation
Cato Networks Introduces Instant RBI Featuring Single-Click Activation
Discover Cato Networks' Instant Remote Browser Isolation (RBI) with single-click activation, enhancing user productivity while ensuring robust security.
Beyond the ISU Vidette: A Q & A with Kevin R. Petschow
Beyond the ISU Vidette: A Q & A with Kevin R. Petschow
Finding True Fulfillment in Your Career Journey: Lessons from Kevin Petschow
Finding True Fulfillment in Your Career Journey: Lessons from Kevin Petschow
Cato Networks supports USA national cybersecurity strategy
Cato Networks supports USA national cybersecurity strategy
A toast to PRSA’s Diamond anniversary
A toast to PRSA’s Diamond anniversary
KEVIN PETSCHOW on about.me
KEVIN PETSCHOW on about.me
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