@stlouisblues

The St. Louis Blues, established in 1967, operates as the NHL's Western Conference franchise serving the greater St. Louis metropolitan region from Enterprise Center. The team's digital infrastructure integrates game-day operations, statistical tracking, and commerce through stlouisblues.com, while their mobile app delivers real-time updates and exclusive content. The organization's media distribution spans regional broadcast partnerships, social platforms, and dedicated streaming channels. The Blues' youth development strategy centers on their 12-and-under Kids Club program, which connects young fans through tangible benefits and direct player access. Members receive official welcome packages containing Blues merchandise, gain entry to exclusive team events, and participate in scheduled player interactions throughout the season. The program structure builds multi-generational fan relationships through tiered engagement opportunities and age-appropriate hockey education. Current team performance reflects the systems implemented under hockey operations leadership, with Jordan Binnington anchoring the goaltending position and Robert Thomas emerging as an offensive catalyst. The Blues maintain competitive positioning through established player development pipelines, targeted roster management, and coordinated coaching strategies across all levels. Community programming extends beyond game operations through foundation initiatives, hockey academies, and public skating programs at Enterprise Center.