Some Custom Beverage Packaging Ideas for Your Beverage Business
Beverage is a business of its own kind. It is not the kind of business that you can join and leave on whim. You are either made for this business or you are not. However, failure and success in this business are conditioned to the systematic decisions that you take: same is the case of any other business. Custom beverage boxes may, however, prove to be the game changer and you might use them as a competitive edge over your competitors. So far, as per my observation, this business has not seen much innovation in terms of packaging.
This is where you may take the advantage, try some novel and unorthodox beverage packaging techniques and make sure that you use this as your competitive edge. To help you with this task, here are a few awesome and newfangled customized beverage packaging ideas that you may try if you like.
Let us have a look at them:
1. Cardboard Crate
Yes, it is not a new idea. As a matter of fact, many companies already use cardboard containers and crates for food and beverage packaging purposes. However, the kind of crate, I am talking about is not a rough and tough, spiritless container which is used only to carry the bottles. No! This crate is in vibrant colors in contrast with the colors of your bottling. This crate is made of very fine and sturdy, corrugated fiberboard layers. This crate is with some awesome finish like spot/full UV or gold or silver foil.
Once done this; you can either have a ribbon go through the handles of the crate to strongly grip the bottles or you can raise the walls of the crate to make sure that the bottles remain intact and safe. You can make this crate in square shape, rectangle shape or even try a flat triangle. You can make these crates to fit two, three, four or more bottles.
Crates were always associated with bottles and it is a good idea to revitalize this bong. This approach is also bent on reusability approach. This is a new approach in packaging. Your customers will feel easy storing their bottles in these crates.
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2. Storage Cellar Design
Well, just like crates, the other thing which is used for the storage of the beverages, is a cellar or a wall to wall rack. Definitely for your customized beverage boxes, you do not need a whole rack or cellar, but you can have a miniature of it with capacity to store as many as 4 to 6 to 8 or more bottles.
This would not be a horizontal structure, but a vertical one. And it would be deep enough to hide the entire bottle inside, except its neck; just like you see a bottle in a cellar. This type of personalized beverage boxes will definitely get some attention because of their totally hipster and unorthodox design. You can make it a gift pack and use embellishments and modern finishing tactics to make it look even better.
3. Kraft Packaging
Until now, I have only suggested the kind of custom designed beverage boxes that are better to be made with corrugated fiberboard; however, this pack that I am now going to reveal is made of Kraft paper. Let us have a look.
So, this is a minimalist design with pure, simple and crisp Kraft paper fashioned as a sack or a food bag that goes from bottom to top, covering the entirety of a bottle only leaving its neck out. This kind of packaging is useful only for the purpose of packaging and branding; it is definitely not reusable, unless someone wants to keep things neat and clean. Pouring the liquid out of a bottle, wrapped inside a fancy Kraft bag definitely feels good.
These were a few tips to spice up your personalized beverage packaging, keep looking for new ideas.
