I Told Myself to Cut Back to One Storefront. Sixty Days Later I Run Nine. What Each One Paid.

Photo by Fabio Bracht on Unsplash

In August I published a breakdown of what six platforms had paid me for a year of selling digital products. Forty-six listings, about $120 gross, roughly $40 after fees and ads. I ended that piece with four things I would do differently. Cut back to one storefront. Turn off the ads. Stop launching products and start counting readers. Publish weekly.

It has been sixty days. I went back into every dashboard this morning and pulled the numbers for August 10 through October 8. Then I graded myself against those four lines.

I did not pass.

The failing grade is the useful part, though, because the numbers show how a person who knows better ends up with nine accounts instead of one. If you sell anything digital you are probably running a version of the same experiment on yourself, so I have left all the numbers in, including the ones I would rather not print.

Nine channels, sixty days, one bar that matters. Chart drawn from my own dashboards on October 8, 2026.

Etsy: two orders, one product, and a shop I mostly fill myself