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moonbow

Elevate Digital Media Performance with Ad:Tech

Guide to Feed Specification

1 min readJul 25, 2018
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Feed Specifications

Listed below are the prerequisites to be furnished for your products to be listed in Google Shopping. Some attributes are mandatory for all items, while some are required for certain types of items (such as clothing) and a few others are good to have.

Failure to provide a required attribute may restrict that particular item from showing up in Google Shopping results, whereas failure to provide recommended attributes may mean that your item shows up less frequently.

Feed specification additionally provides guidelines to submit high-quality data to Google. Fresh, complete and correct product data feed specification will help draw users to your products.

Some best practices to avoid common data quality infringements include:

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Clear and prominent pricing information.

Current availability standing of your items.

Complete and accurate delivery information and charges.

Displaying a product on your landing page which is identical to the product data that you submit to Google.

To prevent suspension of your feed, please read the Google Shopping policies and the Google Shopping products feed specification very carefully before creating a feed.

Contact https://moonbowmedia.co.uk/ for further details on best feed management solutions

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moonbow
moonbow

Written by moonbow

Elevate Digital Media Performance with Ad:Tech