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Consequences from 2007
2007 was an “interesting” year for a couple of reasons. First, the iPhone was launched in June of that year. Second, it was the first year of “the great recession.”
2007 and Technology
Apple changed its name from Apple Computer, Inc. to Apple, Inc. on January 7, 2007. Was this just a marketing gimmick or was Jobs about do to something “different?” Well, it was the latter.
Apple, Inc. launched its iPhone on June 9, 2007, and upset the “cellphone” market.
As you may (or may not) recall, Motorola was the king of the hill until the crown was captured by Nokia and 2007 was a very good year for Nokia. They seemed to be a growth engine and in the 1sr quarter of 2008 they shipped 115 million handsets, using the established Symbian operating system. In that quarter Apple shipped 1.7 million handsets.
And then the tide turned:
· 2007: Nokia was the global leader in mobile phone sales, holding a market share of approximately 40%.
· 2013: Nokia’s smartphone market share was 3.1%.
· 2014: Nokia sold its mobile phone business to Microsoft.
· 2015: Apple reached a peak with about 231 million iPhones sold.
Yep, 2007 was an interesting year.
