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Logo Development-Part 2

2 min readMay 6, 2024

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These is the notes that I started planning out my animation for my logo seeing what effects would work well with my logo. I successfully created the smoke effect, but I encountered challenges in seamlessly forming each letter bit by bit and saw that this wasn't working out for my logo as I thought the smoke drew more attention than the actual logo. For my second concept, I considered using a liquid effect, envisioning the formation of letters starting with a single drop and gradually forming together.

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This was my failed attempt at making the effect form into my logo but happy with how the smoke came out, as it was disappearing.

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This final design stemmed from my initial research on the behavior of liquids as they form and separate during droplets. I explored various methods to represent different drops as letters in the formation process. This approach provided a stronger focus for my logo compared to my previous design ideas. Ultimately, it imbued my design with a creative aesthetic. I also changed the background to red and looked at what colors worked but I stuck with the white and black theme.

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