Pillow Sarcasm
I don’t really love writing this, but this video today its filled with things that we need to remember and wonder- who is doing what game today?
Yep, he’s nuts. It’s almost too easy to say, and thats exactly what bothers me. It’s too easy. Like crazy people can some how get a 950,000 media campaign these days. Screw SEO, ELVIS is alive and he’s coming for all of us, join me next friday at ELVIS Too Big to Fail.
Even comedy is hard to write today. The media beats ya to it. Like that crazy story about the guy that killed his kids with a fishing spear gun? Mike feels like similar company.
Its in the edit..
5 seconds in, we see the sign, stop hating us, one wonders the tone it sets up, if you changed it to: ELVIS is near, would we be akin to ponder if that was really true? Does it disarm the viewer, give him a chance, is the sign engineered for effect?
37 seconds, and it’s clear, all we need to do is attend. Attend. Be present. Be here. Be with me. Join me. I can’t help but think of the startup analogy I give clients- no one wants to dance at a club with no one in it, you have lure the trust in. We use people, the sight of them as a way to justify the view of the said thing as being of human interest.
1 min in, and we’re told while you’re supposed to go there to get the evidence, he wants you to forget why you need it. That is odd, Sarcasm said nodding to camera breaking the 3rd or was it 4th wall?
1:04, this is a key one. Lindell challenges the reporters ability to CARE, effecting asking us as well. Good question cause I gotta say the reporter here had an english accent vibe. For all I know the ole queen is rubbin our nose in it eh?
1:15 mins, here CNN takes a cheap shot in the edit, featuring a hand made sign to welcome folks. Often the media uses make shift things to escalate a sense of cheap on camera or distrust. All I’m saying is the background with that audio, tasty edit, Sarcasm nods.
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At 1:59 we get the down low that Mike is under attack. Which in reality, could be true really, I mean, that is definitely possible. Hell could be automated.
2:11 is a good shot of the audience there and we can see some interesting things. First Mike has a show apparently, LINDELL TV, ok.. and a lot of people on their phones. That could be choking the bandwidth on his Sprint 9600 baud hotspot… Sarcasm puffs out a big cloud of smoke. It wish it was higher.
2:12 is about the best clip in the piece. “I think the guy makes a great pillow…” I wonder if Mike thought about that. Like his head of marketing, will they use that quote for marketing? Actually a good editor/producer would say, just use the front half of that statement. In the edit it’s cool, clear, precise and wildly sarcastic. Sarcasm doesn’t have to say anything here.
2:21, editors are ruthless barons who rule the skies of ooo ahhh and wait what? It’s true. Editors can weave a wonderful composition of belief, disbelief. Not saying its true here per-say, but its a good edit. You’re going from “he makes a good pillow” to lab coat, the expert. Experts are handy in edits like this, he was key for the piece.
3:00 the editor goes to sleep, well technically they don’t need to do too much, this guy is clearly nuts. I mean looking at packet data like this, is pure showmanship. This is the kinda scene Mr Robot would comment on. He’d mutter something like.
“The failure of man is his intrinsic need to pursue a truth manifested in his own delusion of need, seen, oh please see me.” — Mr Robot (not really)
3:05, we get the drop from Mike about something he calls a “hit piece”. Now what would be great is for someone (get on this people) to do research on what classifies as hit piece, and then lets train our good friend AI to help us crunch the math and analysis here and quickly identify “hit pieces” on the fly so that they are excluded from the “news” feed. Now that felt like Sarcasm, but it’s not. It’s real. In fact it’s a challenge, a reward. You build the tool, i’ll help you build the startup, and perhaps you will change EVERYTHING. Why aren’t our vast trove of tools in AI and ML not learning from the greatest source on man today, TV, media.
3:30 is likely going to be one of the greatest memes in media history. I mean this guy will be quoted for years, eons. This is American audacity at its peak!
At 4:27 CNN is mopping up what’s left of Lindell’s big revel of nothing, but they take home three pillows, a shammy sham sham and pencils that bend in water. Ok that was Sarcasm btw, could you tell?
Ok thats enough of Lindell. It is compelling to note just how much free press CNN gave Lindell. I thought it was equally funny as hell, as did Sarcasm btw, that FOX News, strangely enough is not covering him. And of course, in trumps fav word, that is out right disgusting. Tho apparently some media outlets are reporting Lindell is losing 1 million dollars a week because FOX shut him out.
Who knew the power of FOX news? There has to be a statistic that shows the sales of MyPillow over all these years of grabbin by the Sarcasm.
What’s the takeaway? The edit matters, as does sarcasm, and while people can think, (like me) whatever they wanna think, sure but maybe find better news? Like real news?







