Mini Fridge Statistics — Why Do The Numbers Keep Going UP?
If you’ve not seen, I’ve been writing a lot about mini fridges on EvaChill. To be exact, I’ve written around 13 articles about helping people find the compact models for their exact needs. But why have I focused too much on the compact small refrigerators alone? Well, it’s because their growth has shocked me and would shock you too!
According to a report published on CNN, Around 23% of the American households had more than 2 refrigerators in 2016. The number seems to be huge, However you’ll be shocked to know that 21% of them bought a mini fridge as a secondary refrigerator.
What other Industries are responsible for the growth?
The travel industry is booming and in 2019, it grew by considerable percentage which also increases the use of hotels in the US. Industry experts say that it is going to grow by around 20% by the 2nd quarter of 2020.
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Have you ever stayed in a hotel? Most of the well-known hotels in the US, UK, Canada and other developed nations have a mini fridge kept in the room. In fact, it can also be seen luxury hotels in some developing nations.
There also has been an increase in the usage of dorm rooms! Due to the space and energy restrictions students have in their dormitories, 80% students consider taking a mini fridge that comes with compressor technology. Around 13% of them also consider for the 12V fridges that can be kept on the desk.
Another market segment that is not know much to the public includes truck drivers. Yes, you read it right! Most truckers spend huge time driving trucks than in their houses. The food at the truck stop sucks (said a trucker on reddit) and it has been a similar experience for most truckers. That’s why even if it actually costs a little, 85% of the truckers buy a good-quality mini fridge.
I’m not a market research expert, the data I’ve used has been collected from various sources that I have linked to. Also, none of this data is available directly, some of the numbers have been made up by the numbers from the data I’ve gone through!
Have questions? → Comment down below!
