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GASLIT
I get a message from one of the SEAS moms that her boss is
an investor and wants to discuss opening an upscale boutique
gym. I am shocked by this. I agree to call him. We decide to
meet at the location that he has already purchased. He says he
is inviting his partner’s daughter also to the meeting as she is
newly graduated from college and wants to open a yoga
studio and maybe we can incorporate yoga into this space, or
we can partner up with her. I hate yoga at this point. Any of my
clients will tell you that I am not a fan of yoga, do not promote
yoga, and do not count yoga as exercise if they do it.
The space is incredible. It is downstairs in a basement. It has a
NYC feel. Granted, I do not think any of my clients will come
downtown to work out, but it has a great feel.
We go over first at lunch what my idea is. It is the same idea
that I told Jan about. His partner’s daughter looks at me like I
have three heads when I mention the TRX. She has never heard
of this and is still pushing yoga. The potential investor is
curious, so I tell him, and he is busy drawing on the blueprints
he brought with him of the space. How many bikes can we fit,
how many TRX? He loves the visualization room.
He asks me to figure out dimensions for the TRX and bikes. I
have no clue but will ask Elliana’s running coach, who is a TRX certified coach, and perhaps she will want to go in with us on
this venture. Yoga does not seem to fit in this scene anywhere,
but the investor…



