Practicing Pitch
So of course as part of this course we have to pitch our very own innovation idea to an unsuspecting group of people fitting the demographic of our target market…
Yay.
But seriously, it’ll be great and an experience, just my own stage fright getting the better of me!
So as the native english speaker of the group (and probably the loud mouth bossy one of the group) I am the one starting off the whole shebang! I have been given the responsibility of explaining to a group or Erasmus and Finnish students what we are doing and why we think its a bloody great idea (other than the fact that we want to go to this festival ourselves at this stage!).
So I have no idea if its relevant, but here’s the introduction I’ve been working on. Any Feedback if anyone is even reading this would be super awesome.
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So here goes…
Pitch: Intro/Explanation
Hello Everyone, thanks for letting us pitch to you today, we promise not to take up too much of your time.
My team, Paula, Juan, Mai, Aneta, and myself are taking part in a course called ‘Let’s Innovate’ where we have to use Tom of Finland to create an innovative product to encourage tourism in Turku and today is the day where we have to pitch the idea and you get to be our audience.
Now as I am aware, many of you are exchange students so just in case people don’t know, Tom of Finland is the pseudonym for a famous Turku artist who drew homo-erotic art with exaggerated sexual features. His cartoons became famous when he submitted them to an American magazine, calling himself Tom of Finland as it was more simple for them to understand. Today, he has been commemorated in Finland as a postage stamp, and is still hugely celebrated in America and Finland.
So after researching all the crazy Tom of Finland products that are out there already, from Bed Sheets, to post cards, to lamps, we had to figure out, what exactly was missing, what people would like, what people would travel for.
And so we came up with the Tom of Finland Festival.
Now combining a traditional festival with Tom of Finland would undoubtedly be a shameful disaster. So we also had to try and innovate the festival itself.
The festival will take place over 5 days. You can buy a ticket for the whole event, or one day, but it will include many fun activities, from workshops, to music, to museum tours and Tom of Finland history and art shows. It would take place over so many different locations within Turku that the ticket itself would actually include a bus ticket for this period, as well as accommodation in camping grounds.
The whole idea of the festival taking place in different locations with huge separate events running is twofold. First of all, it makes the festival a completely customizable experience, much like how Tom of Finland has a personal meaning. If you’re LGBT and want to connect with that side of Tom of Finland, there’s activities for you. If you’re an Art lover and respect Tom of Finland and want to discover more Turku artists, there’s activities for you. If you just want to party and think Tom of Finland is pretty okay, then there is DEFINITELY activities for you. The second reason is that we wanted to incorporate all of Turku in this festival. Have the city tell you Tom of Finland’s story and show that Turku, and Finland in general, can give people an amazing time with so much to do.
