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Mitchell Barrick

Mitchell Barrick

Data Shows Regional Trends in Preferred Learning Styles

1 min readJun 3, 2026
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Image by Katerina Holmes

Preply’s new study analyzed Google Trends data across 50 states and found that social learning is America’s dominant study style, preferred by 40% of the population. Social learning is the most popular in 20 states, like New York and Connecticut. Visual learning was the second most popular style, with a preference in states like California, Florida, and Washington. Together, these two learning styles account for 72% of Americans.

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The remaining six styles are vicarious, verbal, auditory, kinesthetic, and intrapersonal, together forming 34% of Americans’ preferences. Verbal and vicarious learning tied for third place at about 8% combined. Auditory learning leads in only Mississippi and Indiana, while West Virginians alone favor intrapersonal learning, the least popular style nationally.

The research team based their findings on 12 months of Google Trends data for all 50 states. The map raises some interesting questions about how culture and location influence people’s feelings about learning.

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