Ahrefs Brand Radar Alternatives: 7 Tools That Track Your Own Prompts
If you want your own buyer questions checked every day on seven AI engines at one flat price, Cituna does it from $49 a month; if you want market-wide research inside Ahrefs, keep Brand Radar.
Disclosure: I built Cituna, one of the tools on this list.
Ahrefs Brand Radar is built for breadth. You can look up any brand with no setup, across an index of about 453 million monthly prompts, and read the AI data right beside your Ahrefs links and keywords. If your job is market research (who shows up in a category and how brands compare), it does that well.
People look elsewhere for three reasons.
- The prompts are Ahrefs’ prompts. The index is a set of prompts Ahrefs chooses. It may or may not contain the questions your own buyers ask.
- It is priced per platform. The AI Visibility Index costs $199 a month for each AI platform, or $699 a month for all six, as listed on ahrefs.com/brand-radar on 2026–10–07.
- Most chatbot data is monthly, and daily costs checks. ChatGPT, Perplexity, Gemini and Copilot data refresh monthly on a 90-day window, per the Ahrefs methodology note updated 2026–02–26. AI Overviews and AI Mode update continuously. Daily tracking of your own questions is a separate product, Custom Prompts, billed in checks (from $50 a month for 2,500), and a Claude update uses eight. Grok is not offered.
Below are seven tools that track prompts you write, picked by need, not ranked. Every price was read on the vendor’s own pricing page, dated.
The short answer
- Your own questions, seven engines, daily, one flat price: Cituna, from $49 a month (2026–10–21).
- You already work in Semrush: Semrush AI Toolkit, $99 a month per domain, billed annually.
- Sentiment, several countries, unlimited seats: Peec AI, from $95 a month, or $80 billed annually (2026–10–01).
- 17 or more engines and a cadence you set per prompt: Rankscale, Pro at $99 a month (2026–10–17).
- Microsoft Copilot from $29 a month: Otterly.ai, Lite plan (2026–10–01).
- Copilot, sentiment and AI bot traffic for a team of five: Scrunch AI, Core at $250 a month (2026–10–01).
- A free plan and a Search Console integration: AthenaHQ, Essential at $0, Starter at $295 (2026–10–01).
- Enterprise depth on a custom contract: Profound, price not published past its 7-day trial (2026–09–25).
- Market-wide research beside links and keywords: stay with Ahrefs Brand Radar.
1. Cituna
Cituna tracks the questions you write, every day, on seven engines: ChatGPT, Perplexity, Gemini, Claude, Grok, Google AI Overviews and Google AI Mode. AI Mode is tracked as its own surface, separate from AI Overviews. All seven are on every plan, so there is no per-engine price and no check budget to manage.
For each question, Cituna shows which pages each engine cited, then opens those pages to check whether your brand is on them. It shows which competitor gets named instead of you. Then it writes the fix: schema, FAQ markup, llms.txt and page changes, plus drafted articles (30 a month on Starter, 90 on Pro) that publish to WordPress, Shopify, Sanity, GitHub or any CMS by webhook. Google Search Console is built in and joined to the same prompts. The MCP server gives read tools from Starter and write tools from Pro.
For scale: on Brand Radar’s Custom Prompts, ten prompts updated daily on Claude alone, in one location, would use about 2,400 checks in a 30-day month at eight checks per Claude update. Cituna’s Starter plan checks ten prompts on all seven engines every day for $49.
Price: Starter $49 a month (10 prompts, 1 brand, 1 seat), Pro $119 (30 prompts, 3 brands, 5 seats), Max $399 (90 prompts, 10 brands, 15 seats), as listed on cituna.com/pricing on 2026–10–21. There is a 3-day free trial: a card is required, you are not charged during the trial, and you can cancel anytime.
Where it falls short: no Microsoft Copilot, no sentiment analysis and no multi-country breakdowns. It is a tracker for your questions, not an index you can search for any brand.
2. Semrush AI Toolkit
If your team already lives in Semrush, the AI Toolkit keeps AI visibility inside the same login. It checks 25 prompts on four engines daily, for $99 a month per domain, billed annually.
Who it suits: Semrush teams that value one login over wider engine coverage. Where it falls short: four engines and 25 prompts, priced per domain.
3. Peec AI
Peec AI tracks your prompts daily and is strong on sentiment, multi-country tracking and unlimited seats, which suits agencies and teams working across markets. MCP is included on paid plans.
Price (peec.ai/pricing, 2026–10–01): Starter $95 a month ($80 billed annually) for 50 prompts, Pro $245 ($205) for 150, Advanced $495 ($420) for 350. Each plan covers three models you pick, with more as paid add-ons.
Where it falls short: Claude and Grok are only on custom Enterprise plans, and there is no Search Console integration.
4. Rankscale
Rankscale covers 17 or more engines, including Claude, Grok and Microsoft Copilot, and lets you set the cadence per prompt, anywhere from hourly to monthly. MCP is on every plan, and Search Console is in beta.
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Price (rankscale.ai/pricing, 2026–10–17): Pro $99 a month for 1,200 credits, Essentials $204 a year, then Pro+ $229, Growth $385 and Enterprise $780. There is a 7-day trial of Pro.
Where it falls short: pricing is in credits, so you plan engines and cadence against a budget, not a flat prompt count.
5. Otterly.ai
Otterly.ai starts at $29 a month on Lite, with 15 prompts checked daily on Google AI Overviews, ChatGPT, Perplexity and Microsoft Copilot. Copilot at the entry price is the reason to pick it.
Where it falls short: Gemini, AI Mode and Claude are add-ons, there is no Grok, MCP starts at the $189+ tier, and there is no Search Console integration (otterly.ai/pricing, 2026–10–01).
6. Scrunch AI
Scrunch AI’s Core plan, $250 a month, tracks 125 prompts on ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot, with 5 licenses. Its strengths are Copilot coverage, sentiment and AI bot traffic. There is a 7-day trial.
Where it falls short: Claude, Gemini, AI Mode and Grok are held for Enterprise, MCP is Enterprise-only, and there is no Search Console integration (scrunch.com/pricing, 2026–10–01).
7. AthenaHQ
AthenaHQ has a $0 Essential plan, no card needed, on five engines: ChatGPT, Perplexity, Google AI Overviews, Gemini and Copilot. The $295 Starter plan moves to 11 engines, including Claude, Grok, AI Mode and Copilot, on 3,600 credits. It integrates with Search Console.
Where it falls short: usage is credit-metered, there is no MCP at entry, and the plans page does not state how often prompts refresh (athenahq.ai/plans, 2026–10–01).
Also worth knowing: Profound offers a free 7-day trial on three engines with 50 prompts a day, on a prompt set Profound chooses; past the trial every plan is a custom Enterprise contract with no published price, up to 9 engines, plus prompt-volume data, SSO and SOC 2 (as listed on September 25, 2026).
Index vs tracking: which one you need
An index answers “how does this brand do across the market?” Brand Radar draws on about 453 million monthly prompts, so you can look up a rival you have never tracked and see where it shows up. That is research, and an index suits it.
Tracking answers “what do the engines say when my buyers ask my questions, today?” That needs your own prompts and a daily check, because answers move fast. In Cituna’s own tracking of 34 buyer questions about AI visibility tools, two scans of the same prompts 3 minutes apart moved ChatGPT from naming Cituna on 4 prompts to 9. On Oct 8 and 9, 2026, ChatGPT switched its answers on 30 of the 34 prompts to product cards: average answer length went from about 2,600 to 5,300 characters, links per answer from 4.5 to 8, and answers linking vendor homepages from 33% to 75%. A daily tracker shows a shift like that the day it lands. A monthly refresh picks it up at the next update.
Tracking also shows which questions you can hold. Over 11 scans, ChatGPT named Cituna 11 of 11 times for “AI visibility tool with an API” and 0 of 11 times on 11 other prompts. The prompts that held had a checkable fact on our own page; the “best X” prompts did not. More in how often AI answers change.
Many teams use both. If you pay for one, match it to the question you ask every week.
FAQ
What is the best Ahrefs Brand Radar alternative?
For checking your own buyer questions daily on seven AI engines at one flat price, Cituna, from $49 a month. For sentiment and several countries, Peec AI from $95. For Copilot at an entry price, Otterly.ai from $29. For the most engines on this list, Rankscale, at 17 or more. If market-wide research inside Ahrefs is the job, Brand Radar itself is the fit.
Does Ahrefs Brand Radar track my own prompts?
Yes, through Custom Prompts, which update daily from $50 a month for 2,500 checks. One check covers one prompt, platform, location and update, and a Claude update uses eight checks. Ahrefs Lite at $129 a month includes five daily custom prompts. The AI Visibility Index itself runs on Ahrefs’ own set of about 453 million monthly prompts.
How often does Brand Radar update?
Monthly for ChatGPT, Perplexity, Gemini and Copilot, on a 90-day window, per the Ahrefs methodology note updated 2026–02–26. AI Overviews and AI Mode update continuously, and Custom Prompts update daily.
Is there a Brand Radar alternative that tracks Grok and Claude?
Yes. Cituna checks Grok and Claude daily on every plan from $49 a month, along with ChatGPT, Perplexity, Gemini, AI Overviews and AI Mode. Rankscale and AthenaHQ’s $295 Starter plan also cover both. Peec AI and Scrunch AI keep them for Enterprise, and Brand Radar does not offer Grok.
Which alternative tracks Microsoft Copilot?
Otterly.ai from its $29 Lite plan, Scrunch AI on Core, AthenaHQ on both plans and Rankscale all track Copilot, and Brand Radar’s index includes it. Cituna does not track Copilot, so pick one of those if Copilot matters to you.
Can I try these tools before paying?
Several, yes. Cituna has a 3-day free trial: a card is required, you are not charged during the trial, and you can cancel anytime. Rankscale, Scrunch AI and Profound offer 7-day trials, and AthenaHQ has a $0 plan.
The verdict
Brand Radar is a good pick for market-wide research inside Ahrefs, with AI data next to your links and keywords. If what you need is your own buyer questions checked every day on ChatGPT, Perplexity, Gemini, Claude, Grok, AI Overviews and AI Mode at one flat price, Cituna does it from $49 a month: it shows which pages each engine reads for your questions, whether you are on them, and writes the fix. If Copilot matters more than Claude or Grok, look at Otterly.ai or Scrunch AI; for sentiment across countries, Peec AI.
The side-by-side, with prices and engine coverage, is on Cituna vs Ahrefs Brand Radar.
