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Why this 30 most profitable business start-up list is flawed
It’s easy to advise — it’s hard to make it work
The website Pay.com in February 2023 published this list. They called it the 30 Most Profitable Small Businesses to Start This Year. Each one is linked to a blog post explaining more, so I have kept those links for you.
Scan your eyes down through the list, and just take a moment to ask yourself these questions: Are these 30 suggestions easy for anyone to do? Could there be far more profitable start-ups? Has much thought gone into recommending these business ideas, or is it a well-used list?







