Google AI Overview: A Threat to Organic Traffic?
Recently, a few weeks ago, I googled something and came across Google’s updated feature named “AI Overview”.
Now, whenever I search for — I find Gemini’s results.
Then I thought — this way Gemini AI Overview is eating up the traffic that could have gone to other websites.
See it like this — you (Google) have invited guests (All websites) to come to your home and enjoy food (traffic). Now, you are offering that food (traffic) to your younger brother (Gemini) in front of all guests (All websites).
Have I said anything wrong? Either we should not invite somebody, or give respect if invited.
Well, that is just my point of view.
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Making a profit is fine — every business strives to make a profit.
But not by cutting somebody’s cost or crushing anyone else.
Earlier, we had chances to rank for featured snippets — and we still do, but Gemini’s responses are cutting the traffic.
Now, it’s like — we ranked for a featured snippet, but it no longer has the same impact.
Readers like me, love to know different perspectives. But AI provides a generic, well-balanced response.
In the present era, people want convenience. Instead of visiting multiple websites, they will prefer Gemini’s answer.
I know Google, you’re too SMART, but don’t be cruel by eating someone else’s traffic.
People reading this — may not agree with my points, but I’d love to know your perspective.
Now, I am going to post this on LinkedIn as well. Let’s see what others take on this.
