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Sri Maryani

Sri Maryani

Hello Medium Readers, Sri here ! Am a passionate and creative person who is enthusiastic learn new things Lets's get connected and learn together :)

Data Entry Analyst Case Study: Muslimah Beauty Salon at Balikpapan East Kalimantan

4 min readNov 15, 2024

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Gerbang Kota Balikpapan, Image Source: https://kaltim.idntimes.com/travel/destination/sri-wibisono/faktor-utama-balikpapan-akan-jadi-kota-terbesar-di-indonesia-timur-c1c2

Hello Medium Readers, my name is Sri Maryani , i’m a working mom at a Telecom Vendor company as a service delivery support, and now i’m joining a Data Entry mini course at Remote Skill Academy . Somehow, I’m very interested about Data Skill such as database or Data Entry and Analyst, because i believe this will become a very useful skill at works and also can gain a very good opportunity in side hustle and also my dream is become a successful remote worker in the future.

So, this is my first case study about local company searching of Muslimah Beauty Salon based on data finding on Google Maps and online research in Balikpapan and it is organized into an online spreadsheet that you can access.

Overview

As we all know, Balikpapan is a buffer city for the capital city of IKN and of course there will be many immigrants from Jakarta and also tourists, both local and foreign, who will need access to information about salons, especially for those who are Muslim, they will need information about Muslimah beauty salons.

Problem Background

Some people will need data about Muslimah salons available in Balikpapan city for business purposes or for personal purposes, namely for self-care. Here I present data in the form of detailed locations of Muslim women’s salons spread across several areas of Balikpapan city.

Key Outcomes

I searched and collected a list of data about Muslim women’s salons in Balikpapan city using Google Maps and displayed some important information that could be displayed and would be useful for data users such as :

  • Salon’s name
  • Address, Subdistrict, District and Zip/Post Code
  • City and state
  • Google maps location link
  • Business open hours
  • Website/Social Media (Instagram)
  • Phone number
  • Rating and viewers at Google Maps

Result of Research about nearby Muslimah/ Beauty Salons

I collected and analyzed information for 20 top local Muslimah/Beauty Salons at Balikpapan using Google Maps. After I got the information, I gathered it into Google Sheets that can be publicly accessed with view-only mode, so all people/readers can see and know the information about the salons.

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Rumah Cantik Rahma
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Andyririe berbershop & salon muslimah
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click to view data entry sheet

Research Findings

Muslimah beauty salon in Balikpapan city has a great opportunity

  • The Muslimah salon business is quite promising in Balikpapan city, as can be seen from the fact that the number is still small compared to conventional beauty salons,
  • The location are evently distributed and easy to reach, my own research showed that 30% of beauty salons are located in Balikpapan City, 25% located at South Balikpapan, 20% located at North Balikpapan, 20% located at Center Balikpapan, and only 5% located at East Balikpapan.
  • There are still very few salons that use websites or social media for their promotions, this is very unfortunate because now is the digital era where millennials mostly use social media to search for products.

Conclusion

The Beauty salons, especially Muslim women’s salons, are currently a need that is still in short supply compared to conventional beauty salons, this is a fairly large business opportunity. Through my research, I curated a list of the top 20 local beauty salon. Many of these salons are still needs to embracing an online presence via social media and websites, making it easier for customers to explore and enjoy their offerings. This shift to digital has opened up new business opportunities and helped expand their reach.

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Thank you for reading this article to the end. Hopefully you won’t be confused by my explanation. I really hope for suggestions, criticism and input from readers and if anyone needs my services, please kindly contact me.

email : sriemaryanie@gmail.com

instagram : instagram.com/sriemaryanie1103/

linkedin : www.linkedin.com/in/sri-maryani-4b0132120

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Sri Maryani
Sri Maryani