A business user is a natural or legal person acting in a commercial or professional capacity using core platform services for the purpose of or in the course of providing goods or services to end users.
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Business users are tasked with achieving the organization’s mission through human connections, robust tools, and navigating ever-changing business models.
A user is the one who has the authority to consume a good or service to solve a problem or to obtain a benefit and may or may not be the actual buyer of the product.
