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Thom

Thom

personal trainer, hiker, dreamer, sometimes-writer

Member-only story

Self, Empowered

5 min readFeb 3, 2024

For a bit now, my coaching and training program has seen no growth. None of my marketing was making an impact. I’d spent some small sums of money boosting posts and dealing with strangers leaving troll-y comments on simple ads across a variety of social media platforms. Nothing was sticking, and my self-esteem?

Well, that was swirling the drain a bit as well.

I even decided to make an offer over on my Twitter (I’m not calling it “X” no matter what anyone says) for a free month of my 1:1 coaching. Giving away the bread AND the butter, so-to-speak, in an effort to at least get more energy and new faces into the gang I’ve been forming, seemed like a last-ditch effort to at least boost my profile in a small way. My long-time clients were happy as clams, continuing to show progress and making strides towards their goals, and I knew what I had to offer was impactful. They told me this, time and again (I love them for it), but it really wasn’t sticking. Not emotionally.

I felt like I was doomed to fail.

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I’ve learned to find solace within my own workouts at the gym.

Outside of my coaching, my personal life was also kind of in a stagnation. My partner and I were locked in a small holding pattern while he wrestled some long-time depression and anxiety issues that had settled in over him in recent days. Our communication was stilted, forced, measured, and defensive, with word choice being scrutinized and…

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Thom
Thom

Written by Thom

personal trainer, hiker, dreamer, sometimes-writer