Simplified Multi-Platform Content Sharing

Here’s My Simple 10 Step Plan

Photo by Lindsay Henwood on Unsplash

I don’t usually dive into this topic, but I’ve discovered that my approach has been incredibly effective in boosting my reach on other platforms.

Because it’s worked so well for me, I wanted to share exactly how I do it — you might find it just as helpful!

Step 1: Start with Your Core Content

Craft a high-value, well-researched blog post, video, or podcast episode on your evergreen topic. This serves as your “content hub” and the base for everything else.

Step 2: Break It Down for Instagram

• Feed Posts: Summarize key points into a carousel post with bite-sized tips.
• Stories: Create quick slides highlighting stats or quotes. Add polls or questions for engagement.
• Reels: Record a 30-second tip from your core content.

Step 3: Expand on LinkedIn

• Write a Summary Post: Reframe the content for a professional audience. Highlight actionable takeaways.
• Publish an Article: Use LinkedIn’s article feature to share the full-length piece with relevant hashtags.

Step 4: Pin It to Pinterest