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Will Frische

Will Frische

An Appetite for Height

9 min readAug 4, 2026

The first twelve chapters of Genesis are preoccupied with names. Rivers are named, cities are named, wives and sons are named. The Hebrew word for “name” — shem — appears twenty-six times before Abraham’s story properly begins, and most of those are bookkeeping: this one was called Adah, that one Zillah, the third river is the Tigris.

Three times it means something else. Three times it means fame — a name in the sense of a reputation, the thing left behind. And those three sit at the exact points where the story turns: a phrase just before the flood, the sentence that opens the tower of Babel, and the promise made to Abraham.

Together they are a study in pride. Not pride in the weak modern sense of vanity or showing off, which is what the moralizing readings usually reduce it to. Something more precise, and worse.

Augustine gives the definition that fits. Pride, he writes in The City of God, is perversae celsitudinis appetitus — an appetite for a perverse kind of elevation. Not the desire to be admired. The desire to occupy a height that is not yours to occupy. He built his account of the earthly city on it: a city founded, as he put it, on self-love carried to the point of contempt for God. His emblem for that city was Babel.

The definition is almost embarrassingly literal here. The builders want elevation and they build something tall. But height in Genesis is not a metaphor for ego. It is a position in a hierarchy of being — creature below, Creator above — and the sin is not feeling too good about yourself. It is a category error about what sort of thing you are.

This is where the biblical account is sharper than the Greek one. Hubris in Greek usage begins as insolence toward another person’s honor and broadens into overreach against the gods, and it draws down nemesis: the gods are offended, and they retaliate. Genesis is not describing an offense to divine dignity. It is describing a creature attempting to be its own foundation, which fails for the same reason a man cannot lift himself by his own belt. Nothing has to retaliate. The thing simply does not work.

And once you see it that way, the fear becomes intelligible.

Genesis established the pattern before it got to any of this. In the garden, the offer is you will be like God. That is the elevation, stated plainly. But watch what it produces. Within a few verses the man is hiding in the trees, and when God calls him, his first sentence is: I was afraid, because I was naked.

The grasp at self-sufficiency and the onset of dread are not sequential. They are the same event described twice. A creature that has appointed itself its own ground has taken on a job it cannot perform, and terror is the correct response to that job. Boasting is what pride looks like from outside. Panic is what it feels like from inside.

Hold onto that, because it is the key to the tower.

The first of the three fame-uses is a single line just before the flood, about the offspring of a union between “the sons of God” and human women. They are called the mighty ones of old, the men of the name.

The definite article matters — not men with a reputation but men of the reputation, renown as such. And notice there is no verb. Nobody in the sentence does anything. This is elevation as an inherited condition, pride that requires no effort because it arrived with the bloodline. The chapter has already told us how they came to exist: heaven descended into earth, a boundary crossed from above.

Two things then undercut the line.

The next sentence, without a connective, is God observing that human wickedness had become very great. The narrator draws no causal arrow. He puts the sentences side by side and lets the reader do the arithmetic. The last thing said about the world before it is destroyed is that it contained famous men.

And the men of the name are never named. Not one. The text supplies the epithet and withholds every individual behind it. The most celebrated generation in the story is the only one Genesis leaves entirely anonymous.

Then the flood, and the verb chosen for it is the word for wiping something off a surface — the same verb used elsewhere in Scripture for striking a name from the record. God’s answer to the men of the name is, in the text’s own vocabulary, deletion.

Babel is the second, and it is pride in its active form.

Let us build a city, and a tower with its top in the heavens, and let us make a name for ourselves — lest we be scattered over the face of all the earth.

The height is explicit. So is the self-generation: let us make for ourselves, the reflexive stated twice in one sentence. This is Augustine’s perverse elevation with a construction schedule attached.

But the clause almost everyone skips is the last one, and it is not an exception to the pride reading. It is the proof of it.

They are afraid of being scattered. Why should that frighten anyone? Because scattering is what happens to creatures — you disperse, you are carried off, you do not hold. To be terrified of that is to have already decided you should be exempt from it. The fear and the arrogance are one posture. They want a name because a name looks like the one thing that does not decay, and they want it precisely so they will not have to be the kind of being that decays. The tower reaches up and the name reaches forward, and both are reaching for the same exemption.

Which is why the response fits so exactly. They are scattered. The word comes back twice more within five sentences. Nothing is invented to punish them; the creaturely condition simply arrives on schedule, and they discover they were never exempt.

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Worse, the scattering was the blessing. After the flood, humanity had been told to fill the earth, and the chapter immediately before Babel is a long catalogue of exactly that happening. They are not resisting a cruel fate. They are resisting a gift, and calling it a danger, because they cannot accept the terms on which it was given.

The details keep the point in focus. The narrator stops to explain the construction — brick where you would use stone, tar where you would use mortar — a gloss written for readers who build differently, marking the project as specifically Mesopotamian. In the Epic of Gilgamesh the hero explains his most dangerous expedition by saying he has not yet established his name stamped on brick, and so will go set it where the names of famous men are written. Genesis 11 opens with an entire verse about making bricks.

Then the deflation. The tower’s top is in the heavens. God has to come down to look at it.

And they do get a name. The city is called Babel — in Akkadian, “gate of god,” the city’s own flattering account of itself, which the Hebrew overwrites with a similar-sounding word meaning confusion. The sentence that assigns it has no subject. One called its name Babel. Somebody. Nobody. For men who set out to be known, being named by an anonymous someone is the precise inversion of the goal. No builder is named either. Like chapter 6, the episode produces a crowd and not one person.

Worth noting in passing: the one figure in these chapters who does end up with a proverbial name is Nimrod, of whom the text says “therefore it is said, ‘Like Nimrod, a mighty hunter.’” He becomes a saying. He never asks to. He is also described with the same word used of the pre-flood mighty ones, and he founds the city the builders are standing in.

The third is the answer, and it is not modesty.

Eight verses after Babel, God speaks to Abram using the builders’ own verb. They said: let us make for ourselves a name. God says: I will make you a great nation, and I will make your name great. Same verb. Subject and object reversed. Abram is not the maker; he is the thing made.

That reversal is the whole of what the tradition means by humility, and it is worth being exact about, because humility is as badly misread as pride. It is not thinking poorly of yourself. It is an accurate estimate of your own contingency — knowing that you are received rather than self-caused. Abram does not decline greatness. He is handed the two things Babel was building for, a people and a name, and he is handed them.

The terms are severe. Leave your land, your kindred, your father’s house. In an ancestral society those are not the backdrop to a reputation; they are the reputation. The promise arrives only once its ordinary supports have been given up. And the sentence immediately preceding it reports that Abram’s wife is barren. A great name is promised to a seventy-five-year-old with no child to carry one.

Then the clause that finishes the argument: and be a blessing. An imperative, not a further gift. Babel’s name was defensive and terminal, built to keep the builders in place. Abram’s has a job, and the next line names it — through him all the families of the earth will be blessed. Families is the same word the previous chapter used for the clans scattered across the world. His name is aimed at precisely the dispersal Babel was built to prevent. The scattering is not reversed. It is made the point.

Line the three up and the shape is unmistakable.

The men of the name have one and end up anonymous. The builders make one and end up named wrongly, by nobody. Abram asks for nothing, is given a name, and is later given a second one directly by God — the only person in the sequence who ends the story called something new.

Anonymous. Misnamed. Renamed.

What is seized is lost. What is received is kept. That is not a rule about names; it is a rule about creatures, and names are simply where Genesis chose to demonstrate it.

It is not hard to find the plain of Shinar. The price of bricks has come down, that is all.

The tell is the calendar. Babel did not break ground in a boom. The builders started when they looked at the horizon and saw dispersal coming. The same clock runs now. The foundation, the endowed chair, the memoir, the naming gift — these arrive in the last act, when the term is short, when the succession memo is circulating, when the body starts sending notices. Nobody funds a monument early. And the reason is the one Genesis identified: the last act is when contingency stops being deniable, and an appetite for height cannot accept a limit, so it builds against it.

Hubris is not usually loud. That is the misconception that lets almost everyone off. The dangerous form is quiet and entirely sincere: a person who has concluded, on what feels like sober evidence, that they are the necessary one. Nobody arrives at that by boasting. They arrive by being genuinely good at something for long enough that the distinction between the work and themselves stops being visible from where they stand.

Which gives the test, and it is not about modesty. Can you be replaced? Does the thing become more survivable as the name grows, or less? Some people build what can be handed on. Others make themselves load-bearing and call it stature. From outside the difference is obvious. From inside it is invisible, which is why succession is always the moment of truth, and why the ones who cannot leave never believe that is the problem.

The literal form is now a contract. A name goes on a building for a term of years. When the money stops, or the sponsor fails, the letters come down and somebody else’s go up. People pay tens of millions for this. It is Babel reduced to its legal essence: a name affixed to a structure by someone with the power to affix it, removable by someone with more. Walk into a named wing and ask the people going in whose name that is. They will not know. They have never wondered.

The successes are worse than the failures. Names that genuinely last stop being names. They go lowercase and become the thing itself — diesel, boycott, sandwich, watt. Nobody thinks of a person. That is maximum renown at the far end: the word survives in perfect working order and the individual has been squeezed out of it entirely. The height was reached. Nobody is standing on it.

And nobody writes their own caption. Babel got a name; it was not the commissioned one. The reputation that survives is never the one the communications team built. It compresses to a single sentence, a single quarter, a single photograph, usually the one that would have been vetoed. You can fund the monument. The caption is not for sale.

Abraham’s name arrives with an instruction attached — be a blessing — and it points at people he will never meet. That is the difference, and it is not a difference in volume. Both men end up with a name. One is holding his up. The other is standing under something he did not build.

Everyone has a kiln now. This essay is a brick.

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