The Affordable Car Is Disappearing
The cheapest rung of the new car market is slowly disappearing.
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Cars have become larger, more complex and more expensive. Meanwhile, longer loan terms are making higher prices appear manageable through monthly payments.
This is not just a story about inflation. It is about how the economics of building and selling cars changed.
SUVs, technology, regulations, financing and profit margins are all part of the same shift.
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