Taiwanese Roots

I first became interested in SUI because of its SUI hacker houses which had caught my attention but I had never attended. Doing some more research realized the founder Evan Cheng is from Kaohsiung, Taiwan (a city only 50 km from Tainan where I live). Because of this connection I decided to build something that focuses on Taiwanese culture. And what’s more Taiwanese than food, and specifically Stinky Tofu.

Buidling

I was completely inexperienced with SUI so the best place to start is with example code. I’m grateful to Jovi Cheng who provided a working example of the SUI’s ZKLogin feature on GitHub.

After ETHGlobal Tokyo, ETH Taipei and ETH Seoul, Taipei Blockchain Week was my 4th hackathon this year. Even though I’ve done probably around 20 hackathons previously, I’m more at home with web2, and in developing web3 projects usually focused on the front-end (which is very similar to how web2 works). Also, this was my first time hacking alone as I was too tired from traveling the previous weeks to actually talk to people on the first day of the hackathon (lol).

Given all that, it turns out SUI codebase is friendly to newcomers and coding just by myself I managed to put together a usable demo. I was impressed by the ease of the setup and the speed of the network itself. It got me pretty excited to see a possible contender to Ethereum’s 1s place on the web3 ecosystem for consumer-facing projects.

Technically, the underlying background crypto work is hidden from the user through design and storytelling. There are 4 steps.

1. “Start Cooking Tofu” prepares data for login and generates a tofu image
2. “Sign In With Kakao” gets Kakao credentials and generates a SUI account
3. “Get Taiwanese Money” retrieves the SUI tokens
4. “Buy Stinky Tofu” saves the assets to blockchain

I later realized it’s actually possible to combine those tasks into a single button but I liked the feeling of an older computer game like Monkey Island and Grim Fandango that these colorful buttons gave me.

Future Vision

I like to start with a Speculative Design and then work backwards to find the technology that makes that imaginary future possible.

I want to imagine a world where the traditional flavors of Taiwan’s iconic stinky tofu are just a click away, no matter where you are. Blockchain can provide the rails for a unique cultural exchange, bridging the gap between taste and technology. This gesture is not just about sharing a delicacy but also about intertwining technology with culinary heritage.

This initiative is more than just a transaction; it’s a cultural invitation. By 2024, when tourists land in Taiwan, their digital tokens can be redeemed for real stinky tofu at participating vendors. It’s a journey that starts in the digital realm and culminates in a tangible, flavorful experience on the streets and night markets of Taiwan, offering a taste of the island’s rich culinary traditions, while using next-gen tech to promote local vendors.

And… meme coins are all the rage in the crypto scene and why not imagine a future where stinky tofu becomes an international currency too!

Demo Video

Thanks for watching!

Project Links:

• APP: https://sui-stinky-tofu.vercel.app/
• DoraHacks: https://dorahacks.io/buidl/8359
• GitHub: https://github.com/krishaamer/sui-stinky-tofu
• YouTube: https://www.youtube.com/watch?v=7okPCEqgWXU
• SUI Blockchain: https://sui.io/
• Taipei Blockchain Week: https://www.taipeiblockchainweek.com/

Hey everyone!

The World Cleanup Day movement which I’m volunteering for has released an open-source React Native app for iOS / Android (with a Node backend) to help people map and clean up illegal trash. The code is available on GitHub and you can hack it and help build new features for cleaning the environment and getting friends involved.

What do you think would be the best way to get the developer community involved in this cause?

letsdoitworld/World-Cleanup-Day

• World Cleanup on the App Store
• World Cleanup - Android Apps on Google Play

島嶼國家聖多美普林西比 在Kickstarter發起家暴電影的宣傳 回應艾瑪華森兩性平權運動 2014年12月2日 聖多美

電影Elsa Figueira講述的是，一個年輕女子挺身而出反抗她愛，卻也對她施暴的男人。電影監製Katya Aragão，繼冰島和印度後，也宣布他們會參與全球兩性平權運動(He For She Movement)的宣傳，Katya Aragão說：「我們在創造的是一個堅強的女性角色，來激勵世上所有的女孩和女人，並且給予她們力量。」

Elsa Figueira是Wê電影選集系列的一部分，而它的名字是由Wê這個字而來，在聖多美語中，Wê是眼睛的意思。同是音樂家和故事作者的Pekagboom表示：「凡是我們眼睛所能看到的，都能改變。」

Elsa Figueira是由Santomean NGO Galo Cantá聯合製作及Kris Haamer所導，前者以規劃組織聖多美TED平台聞名，後者則為超媒體製作人(transmedia producer)，為網路世代帶來新體驗。Elsa Figueira這部電影是要向這一天致敬，11月25日─國際消除對女性施暴日，Enerlid Franca e Lagos，Wê和聖多美TED副監製表示：「就像TED一樣，目標在於改變我們的想法，並且透過心的力量去改變現實。」

一直到12月10日世界人權日，製作人會在Kickstarter群眾募集資平台募款美金一萬元，若在此之前未達到募款金額，則資金將會全數退還給資方。製作人的目標是在2015年2月14日情人節推出這部電影，贊助者會得到獨一無二的報酬及非常難得的經驗，所以快到Kickstarter成為此專案的支持者，連結網址如下：https://www.kickstarter.com/projects/krishaamer/elsafigueira-kua-ku-we-ka-be-non-ka-po-muda

媒體聯絡人：

Kris Haamer / 導演 kris@haam.co +372 53073123 (EE)

Carla Rebelo /公關 crebelo27@yahoo.com (TW)

Katya Aragão /監製 kdaragao@gmail.com +239 9958971 (STP)

Enerlid Franca e Lagos /副監製 enerlid@tedxsaotome.com +2399990640 (STP)

Mário Lopes /公關 mariolopes@tedxsaotome.com +351 927483997 (PT)

島嶼國家聖多美普林西比 在Kickstarter發起家暴電影的宣傳 回應艾瑪華森兩性平權運動 2014年12月2日 聖多美 was originally published in The Wê Anthology on Medium, where people are continuing the conversation by highlighting and responding to this story.

Last year I met the rapper PGB, who’d written a story about how his mother got beaten up by her husband. From that story was born Elsa Figueira, a fictional character, who experiences many of the same terrors, but instead of submission, she stands up for herself. Over these months, Elsa has taught me about violence. It’s incredible that in so many relationships one is submitted to fear and physical danger (according to the UN 1/3 of women suffer from violence during their lifetime) and usually this goes completely unnoticed by anyone else. So today we’re launching this campaign to take the Elsa Figueira character through the medium of a short film to the four corners of the world. As PGB likes to say, “what eyes see, we can change”.

You can back the project here: https://www.kickstarter.com/projects/krishaamer/elsafigueira-kua-ku-we-ka-be-non-ka-po-muda

PRESS RELEASE

SÃO TOMÉ, November 25, 2014 — Island Nation São Tomé & Príncipe Responds to Emma Watson’s #HeForShe Movement by Launching Domestic Violence Film Kickstarter Campaign

The film titled “Elsa Figueira” deals with a young woman standing up to violence from the man she loves. “We’re creating a strong female character to inspire women and girls all over the world to empower themselves,” said Katya Aragão, Executive Producer of the film, “Like Iceland and India we’re also participating in the global #HeForShe campaign”.

“Elsa Figueira” is part of The Wê Anthology film series that takes its name from “Wê”, “eyes” in the São Tomé language. “What our eyes can see, we can change,” explained Pekagboom, musician and author of the story.

The film is co-produced by the Santomean NGO Galo Cantá, known for organizing TEDxSãoTomé and directed by Kris Haamer from HAAM — GEN — Z, a transmedia producer that creates experiences for Generation Z.

“Elsa Figueira” is a tribute to Nov. 25, the International Day for the Elimination of Violence against Women. “Like with the TEDx, the goal is to change minds, and through minds, change realities,” said Enerlid Franca e Lagos, co-producer of Wê and TEDxSãoTomé.

Over the next 16 days, finishing on the Human Rights Day on Dec. 10, the producers are raising 10.000 USD on the all-or-nothing crowdfunding platform Kickstarter with the goal to launch the film on Valentine’s Day, February 14th 2015. Backers of “Elsa Figueira” receive unique rewards and limited-edition experiences. To find out more and become a backer, follow the project on Kickstarter: https://www.kickstarter.com/projects/krishaamer/elsafigueira-kua-ku-we-ka-be-non-ka-po-muda

###

Mulle meeldib külastada kunstimuuseume. Olen seda teinud lapsest saadik. Ühel hetkel mõistsin, et põhjuseks ei olegi ainult kunst. Mind paeluvad lood, mida kõrvaklappides maalide kohta jutustatakse. See oli Heureka moment. Sain aru, et kui äratan maalidel olevad tegelaskujud ellu, saame maale hoopis uuel moel kogeda, nende sisu peale sügavamalt mõelda ja neist õppida.

Sündis Wê.

Esimene Wê pajatab 4 maali lood São Tomé ja Príncipe saartel.

São Tomé saar.

Planeedi Maa südames, 0-meridiaani ja ekvaatori ristumiskohal, kohtame 14 miljonit aastat vana vulkaanilist saart, mis ei ole olnud kunagi ühegi kontinendi osa.

See saar on Hiiumaa-suurune, tema keskel kõrgumas 2 kilomeetrine Pico de São Tomé mägi, ümbritsetud ürgsest Ôbo vihmametsast, mis oma eraldatuse tõttu on üks endeemilise liigirikkuse poolest olulisemaid paiku maailmas. São Tomé looduse unikaalsuse mõistmiseks soovitan vaatada California Teaduste Instituudi bioloogi Bob Drewesi TEDx kõne.

Nii nagu saar, on ka Wê mitmekesine. Esimene peatükk põhineb Alex-Keller Fonseca maalil “Mina Ja Minu Sõber Ragulka” ning keskendub puutumata looduse väärtustamisele. Järgnevad 3 räägivad koduvägivallast, armastusest, mis võidab kõik, ja loovusest, mis saab üle igast takistusest. Seda rikaste ja vaeste hulgas, maal ja linnas; universaalsed lood jutustatud läbi maalides sündinud tegelaskujude.

*

Mina Ja Minu Sõber Ragulka

1

1º Peatükk: — Kangelase nimi on Gil Neves ja ta on 13-aastane. Gilil tuleb võtta ette valik vihmametsas ringi luusimise, kaasas tema ainus sõber ragulka, ja korralikult koolis käimise vahel, nagu ema seda talle sooviks. Ühel päeval metsas hulkudes kohtub Gil aga ornitoloogiga, kes leidmaks endeemilisi liike sügavamates Ôbo nurkades, asutab ennast teekonnale paksu metsa sisse, otsingule, kuhu Gil otsustab kaasa minna. Mis saab edasi ja kuidas sõprus linnuteadlasega Gili mõjutab, näeme filmis. Peaosades Paulo Jorge Neves kui “Gil” ja Vivalda Prazeres kui poisi ema ning Ito Veiga kui linnuteadlane. Originaalmuusika kirjutab Guilherme de Carvalho. Loo kirjutas Gilberto Ceita. [Seiklus] [Vaata Treilerit]

Armastus Üheks Päevaks

Alex-Keller Fonseca maal.

2

2º Peatükk: — Tüdruk armub valesse poissi ning tegeleb tagajärgedega. Tüdruku nimi on Mariana ja ta on 17 aastane, hea õpilane, vanemate poolt armastatud ja teise poolt hinnatud. Ühel päeval matemaatika tunnis saab ta ootamatu armastuskirja tundmatult austajalt. Kes on see austaja ja kas ta on tõesti see, kellena end esitleb, näeme filmis. Kõrvalrollides sõbranna Sicilia, poisid Miguel ja Bento ning Mariana ema ja isa. Kevadel tegime esimese castingu Mariana ja Cecilia osatäitjate valimimiseks. Loodame filmida 2015. aasta kevadel. Põhineb Alex Keller Fonseca maalil. Loo kirjutas Edneyse Coelho. [Draama] [Vaata Treilerit].

Katya Silva loodud stiil Mariana sõbranna Cecilia tegelaskuju jaoks 2014. a. moekollektsioonist, mis näitab, kuidas katkiseid riideid ägedaks teha.

http://instagram.com/p/kUJPyZuq40

*

Koduvägivald

3

3º Peatükk: — Noor naine võitleb oma abikaasa vägivalla vastu ning üritab leida julgus anda politseisse see julm ja kontrolliv mees, keda ta armastab. Põhineb Catita Diase maalil. Peategelased Regina Fereira kui Elsa, ning Dom, keda mängib Valeri Andre Menezes. Loo kirjutas Percio Silva. Muusika: PEKAGBOOM. [Draama] [Vaata Treilerit]

“Ma kannatan vaikselt, teen kõik, et Sulle meele järele olla ja Sa ainult vastad vägivallaga.” — Fraas filmimuusikast

*

Sinine

4

4º Peatükk: — Peatükis, mille filmimist alustasin aastaid tagasi ja mis leiab aset üle pikema aja, hulguvad maalikunstnikud Alex-Keller Fonseca ja Catita Dias, kelle maalidel põhinevad ülejäänud Wê lood, ning nende kunstnikest sõbrad Dio Lima, Olie Ribeiro, Jesus Quaresma, Leonel Varela jt. São Tomé tänavatel ning kujutlevad, milline see saar võiks olla. Põhineb Alex Keller Fonseca maalil. Loo kirjutasid Kris Haamer ja Alex Keller Fonseca. Muusika Guilherme de Carvalho ja Os Calema. [Dokumentaal Väikese Maagilise Realismiga]. [Vaata Treilerit]

“Minu elu on mõtted, mis ringlevad mu meeles. Läbi oma tööde väljendan Aafrika ema igapäevast elu ja taassündi. Koos kõigi oma kannatuste ja ebakindlusega, mille traditsioonid taassünnivad maailma laste kaudu.” — Alex-Keller Fonseca

**

Lugude Kirjutamine

Kui soovid lugeda või kommenteerida ühe või kõigi ülal toodud filmide tervet käsikirja, anna meile teada!

Ajaliselt esimese loo kirjutamine, mis keskendub Alex-Keller Fonseca tegelaskujule põhineb tema autoportreel “Sinine” ja sai alguse juba 2010. aastal. Alex selgitas mulle, et Sinine on Maailm ja Kunstnik on kui Tsensor, kes valib Maailmast teatud asju, kuid jätab Teatud Asju näitamata.

Järgnevate lugude kirjutamine, mis astuvad sügavale maalide sisse, ning said Wê fookuseks, algas 2013. aasta suvel. Noored kirjanikud Gilberto Ceita, kes kirjutas “Mina Ja Minu Sõber Ragulka” ja Edneyse Coelho “Armastus Üheks Päevaks” võitsid minu poolt üles seatud kirjutamisvõistluse ning muusik PEKAGBOOM, kes kirjutas oma pärisnime Percio Silva all loo koduvägivallast, asusid Wê meeskonna liikmeks ja aitasid mul mõista maalide tähendust mõista.

http://instagram.com/p/iyeNzrOqw6

Gilberto Ceita peale kirjutamisauhindade kätte andmist.

Kui Gil metsast tagasi tuleb, ei ole ta enam sihitu, vaid tahab bioloogiat õppida, et lindudest paremini aru saada. Poisi muutus filmi jooksul võiks olla huvitav inspiratsiooni teistele temavanustele lastele. Teadlase roll Ragulka-loos on inspireerida inimesi loodust ja linde väärtustama, olla eeskujuks. Seda rolli teeb linnupüüdja Ito Veiga, kes on koos teadlastega viimased 20 aasta koostööd teinud ning tunneb hästi linnuliike ja metsa.

http://instagram.com/p/b4rxJYOq0S

Noored kirjanikud Sofia Santos, Edneyse Coelho, Marlucy Bandeira, Gilberto Ceita, Wilme Dias, (kaamera taga Akaisa Borges), maalikunstnik Dio Lima ning mina külastamas Angolarese linnas skulptor Nelito Pereirat, et teda kunsti-teemadel intervjueerida.

Olles 2012. a. kevadel filmistsenaariumite loomise meistri-klassis Lusófona ülikoolis Lissabonis, sain inspiratsiooni kasutada sama formaati ka Wê lugude loomisel. Lusófonas olime 8 inimest ühes ruumis ja Gonçalo Galvão Teles küsis igaühelt meist sügavaid ja raskeid küsimusi meie lugude kohta — selgitamaks välja meie tegelaskujude iseloomu vajadusi ja soove. Töötuba toimus iga teisipäeva õhtul — ja igal pühapäeval tuli meil esitada käsikirja viimane versioon teiste õpilaste poolt läbi lugemiseks. Mulle oli see mõjukas kogemus ja tekitas tahtmise ise luua taoline kirjutajate grupp, mis võimaldaks mul teha koostööd inimestega, kes armastavad kirjutamist nii palju kui mina.

Peale lugude kirjutamist on järgmine samm luua storyboardid, mis visualiseerivad paberile kirjutatu.

http://instagram.com/p/p_ZCOxOq2s

Ragulka-loo storyboard.

http://instagram.com/p/jbW__Luq1y

Ja storyboardi-kunstnik Will Ferlack ise.

*

Kuigi Wê on suhteliselt väikese eelarvega ettevõtmine, laename Hollywoodi-stiilis strateegiadest, nagu sisu-arendus fookusgrupid, kus iga loov element: lugu ja tegelased ise, kuid ka turundus nagu plakatid, treilerid, kujundus katsetatakse ja arendatakse tagasisides tegelike inimestega. Võib-olla on minu filmi-loome stiil tõesti lähemal startup ideoloogiale, sest leian, et mitmed idufirmade loomise õppetunnid kehtivad ka filmi tootmisele. Me üritame leida turule sobivuse alates esimesest päevast, kasutades Interneti võimalusi, näidates prototüüp-versioone sadadele ja sadadele erinevatele inimestele valideeris meie hüpoteese, selle kohta milline film võiks igas kultuuris (erineval turul) töötada.

*

Näitlejad

Et leida õige näitleja on vaja valida paljude inimeste vahel, oskuste ja sobivuse põhjal rolli. Käsikirja pingevaba lugemine kaamera ees ja puu otsa ronimine on mõlemad olulised oskused. Gili tegelaskuju jaoks näitleja leidmiseks viisime läbi castingu, kus osalesid 30 poissi Santo Amaro, Roça Boa Entrada ja Desejada piirkondadest.

Näitlejate vahel on oluline ka keemia. Proovisime paljusid eri näitlejaid “Koduvägivalla” Domi ja Elsa plahvatuslikke rollidesse, kuni leidsime, et need kaks toimivad hästi koos.

*

Võtted

Filmivõtted leiavad aset Cantagalo piirkonna Roça Colonia Açoreana läheduses metsas asuvas majas vaatega mastaapsele Pico Maria Fernandese mäeküljele. Rio Abade jõe ääres Mato Cana ja Água Izé läheduses. Rio Água Grande jõe orus Almerimi linnaosas. Mama Africa poe ruumides, Brasiilia saatkonnas ruumides ning galeriis. Kunstnike kodudes.

*

Meeskond

Erinevastes rollides on filmi juures töötanud 36 inimest. Produtsendid Kris Haamer, Katya Aragão, Ajala Carvalho. Riiete stiil Katya Silva, Roselyn Silva, Tiamo Veloso ning nende abiline Cintya Gracias, makeup effektid Mery Pinto. Uurijad Dulcineia Barros ja Ismaël Sequeira. Kaamera-meeskond Elzo Trovoada ja Erikson Barroso. Lisa-materjali filminud Paulo Garcia, Bruno Gonçalves, Pedro Resende. Esimese montaazi analüüsi ja treileri teinud Claudia Silvestre. Castingu korraldanud Fatima Almeida. Produktsiooni sekretär Daena Neto. 2013 a. suvel liitusid filmiga 6 talendikat noort kirjaniku, kelle loodud maalidel põhinevad taustalood tungivad sügavamale São Tomé sisemusse “maalide taha”, kasutades lõuendil leiduvaid tegelasi ning andes vaatajale võimaluse São Tomé elu sügavamalt tundma õppida.

*

Miks Seda Teha?

Wê võib inspireerida nagu TEDx või Living Architectures ja meelitada läbi filmi maalikunstini uut publikut. Kui äppi saadab edu, siis võib filme ja maale koos galeriides esitleda.

Eesti saab olla võrdne partner väikestele riikidele. Me ei vaata teistele ülevalt alla nagu seda teevad suurriigid, sest me ise kogeme väike olemist iga päev. Kui Eestil on midagi õpetada, siis on see suhtumine. Me oleme küllalt kergesti üle saanud sovjetliku ajaloo koledustest, mitte neid küll unustades, vaid pragmaatilisel ja optimisklikult alati pilgu tulevikus hoides.

Film annab tööd hulgale loovatele inimestele, et oma talente maailma ette tuua. Väikesed pühendatud meeskonnad saavad kasutada oma rõõmsameelset optimismi, et ületada takistusi ja lõpuks viia oma tooted maailma-turule. Kunst ühendab inimesi ja üks loov idee leiab väljendust mitmetes eri vormides kultuuris, inspiratsioon kandub ühest meediumist teise.

Sao Tomé unikaalset loodust ei ole õnneks seni väga palju laastanud. Aga on kohal esimesed ettevõted, kes plaanivad istandusi, mis tähendab teatud piirkondades ürgmetsa maha võtmist. Kohalik kogukond asus selles küsimuses meedias ja oli väga suur poleemika, mis näitab, et looduskaitse vastu on huvi. Aga kohalikud inimesed, kes töötavad need ettevõtted, ja poliitikud, kes lubaduse selliseid asju, eelistavad raha.

Noore rezissöörina tundsin noorte kunstnike lugudes ära oma enda unistused ning otsustasin selle filmiks pöörata, valides filmi läbivaks tegelaseks ühe — Alex Keller Fonseca — tungides tema maalide taha ning andes maalides leiduvatele inimestele elu. Esmapilgul väikese saareriigi kunstnike püüdlustest edu poole, kuid sügavamalt sellest, kuidas kunst meie elu peegeldab ning üks loov idee leiab kultuuris väljendust mitmel erineval vormil. Üks filmi tegelasi ütleb, et väikese riigi kunsti probleem seisneb selles, et kõik toimub pealinnas. São Tomé ja Príncipe üritab seda muuta — sel korral on kunst kõikjal, üle riigi — ja miks mitte üle maailma?

*

Vaatajate Meelitamine

Varane versioon filmi kodulehest, mis esialgu keskendus ainult Alex-Keller Fonseca peatükile.

There’s passionate group of diasporas around the world on their toes to see this film. Bridging that gap is more of a challenge because the rest enamikel kodanikel üle maailma on sellest hiiumaa suuruse riigi kultuurist sama savi kui eesti keelest.

*

Wê Rahastamine

Mul on hea meel, et mul on olnud võimalik nendesse mõtetesse investeerida ise 25K Eurot ning et projekti on toetanud 10K Euroga mitmed Eesti eduloo taga seisvad inimesed.

Filmi vaatajate ette toomiseks tõstan lisaks 25K Eurot. Raha läheb projekti juures töötava meeskonna ja näitlejate töö tasustamiseks, nende transpordi, majutuse, toidu ja muude ettearvamatute kulutuste nagu hilinemised, haigestumised, lõhkevad kummid, mudasse kinni jäävad autod jms kulutused. iOS rakenduse arendamiseks, heli ja video monteerimiseks, autoriõiguste ja originaalmeedia loomise tasudeks, muusika, arhiivimaterjalide kasutuse õiguste ostmiseks, turundusmaterjalide disainimiseks, ning projekti turustamiseks festivalidel ja Internetis.

Loodan, et Wê pakub põnevust ning otsustad aidata Wê vaatajate ette tuua. Olen tänulik kõigile inimestele, kes on Wê valmimisse juba oma panuse andnud: rahastuspartneritele, mentoritele, kunstnikele, kes filmis osalevad ning kellele olen filmi valmimist lubanud, näitlejatele, ning noortele kirjanikele ja meeskonnale, kes on mul aidanud Wê käsikirja kirjutada, produtseerida ja visiooni realiseerida.

*

Call To Action

Kui arvad, et ülalkirjeldatul on väärtus, siis siin on avatud kutse aidata see projekt valmis teha!

Mina (Kris) olen kokku pannud kogu info, mis olen arvanud, et võiks huvitav ja vajalik olla, ning olen ise telefonitsi kättesaadav 24/7, et kõigile võimalike küsimustele vastata. See ei ole nii suur raha. Aga see on nii suur mõte. Teeme ära!

Helista +372 53073123 või kirjuta kris@haam.co

Kris Haamer & Wê Antoloogia meeskond

Sama tekst avaldati esimesena http://haam.co/we/

wê是一部90分鐘長的紀錄片，一開始看是有關一座小島上藝術家的創意和抱負，但看得更深入後會發現，藝術是如何反映我們的生活以及一個有創意的點子如何在不同形式的文化中表現。

wê作為一部紀錄片，令人有點意外的是，它大部分是由科幻故事所組成，紀錄畫中角色的生活、展現São Tomé的文化以及將焦點帶到：一個角色是如何從一樣藝術品, 誕生,然後在文學、漫畫以及電影中展開生活。

wê還是一部合集：是透過不同經驗組成一系列的短片─就像非常著名的電影─巴黎我愛你(Paris, je t’aime)一樣，舉例來說，我們遇到一個已經熟悉Alex-Keller Fonseca某一部畫作的男孩，他喜歡在雨林中拿著彈弓追逐那些鳥兒，即使這已經遭到母親的反對。一個女孩陰錯陽差地愛上一個男孩，相信他就是一直以來寫情書給她的人(Love For Day)。一個男人的愛變得病態、有控制慾(Domestic Violence)。在第四個故事(Censorship)中，我們遇見了畫家他自己，作為一個年輕的導演，我看見了自己的抱負。其中的這部短片於2010-2011開始一直進行到現在，基於畫家的自畫像，我們看見了藝術─São Tomé的世界。

wê是指「眼睛」或者「看到」的意思，當我想出這個名字時，我正在參觀一個在阿姆斯特丹(Amsterdam)的展覽─Expanded Cinema，其位於一個為眼睛雕塑的藝術館裡，在那裡，人類的視覺是受到限制的，藉由不同角度呈現同一個螢幕以及將一部電影投射在七個分開的銀幕上。

─Kris Haamer

We have started translating the We Anthology introduction to several languages in search of partners around the planet. If you wish to participate with a translation, do get in touch with kris@haam.co

我們的電影項目 was originally published in The Wê Anthology on Medium, where people are continuing the conversation by highlighting and responding to this story.

Wê é um filme sobre criatividade e os sonhos dos artistas de uma pequena ilha-nação, sobre como a arte reflete as nossas vidas e como uma idéia criativa encontra expressão em variadas formas de cultura.

Talvez inesperadamente para um documentário, Wê consiste principalmente em histórias de ficção, documentando as vidas dos personagens encontrados dentro das pinturas, destacando como uma personagem nato em uma forma de arte (pintura), ganha vida na literatura, desenho, musica, cinema.

Wê é uma antologia: uma série de episódios, juntando-se ao longo da experiência, tal como no famoso filme “Paris, je t’aime”. Por exemplo, encontramos o menino que ja conhecemos de uma pintura de Alex-Keller Fonseca que gosta de caçar pássarinhos com uma fisga no mato, mesmo com a desaprovação da sua mãe. Uma menina que se apaixona pelo rapaz errado, acreditando que ele é o autor das cartas de amor que ela tem sido a receber na escola em “Amor Por Um Dia”. Um homem cujo amor se transforma em obseção e controle em “Violência Doméstica”. Na quarta história, “Censura”, conhecemos o autor das pinturas, em quem como jovem realizador reconheci as minhas próprias aspirações. Neste episódio documentário que começou em 2010 e continua nos dias de hoje, com base na auto-retrato do pintor, vemos o mundo da arte de São Tomé.

“Wê “ significa “olho” ou “ver”. Pensei no nome quando visitei a exposição “Cinema Expandido” no museu de cinema em Amsterdã que tem a forma de um olho. Em naquela exposição a capacidade humana de ver foi colocado sob dúvida, mostrando a mesma cena de vários pontos de vista e mergulhando em uma longa-metragem em 7 telas separadas. Fascinado pela exposição traduzi o nome do museu para a língua de São Tomé.

A produção do filme foi financiado em grande parte por mim mesmo, investindo até o momento por volta de 20.000 euros. Uma serie de indivíduos privados tem contribuido um total de 10.000 euros atraves de financiamento colectivo, nomeadamente, Ahti Heinla, Robert Domak, Indrek Kasela, Sten Tamkivi, Oliver Wihler, Andrei Korobeinik, Indrek Prants, Armin Kõomägi, Sven Mansberg, Maarja Oviir-Neivelt, Toomas Tamsar, Guido Kundla, Indrek Rahumaa e Mart Tarmak. Para completar o filme estou a angariar um total de 30.000 EUR adicional. Com o dinheiro vou trazer o filme para o mercado no formato de um aplicativo de iPad, onde o filme, juntamente com pinturas, histórias e as bandas desenhadas estarão accesivel para consumir e cativar os publicos em varios linguas em qualquer dos milhões dos iPad por volta do mundo.

Espero que encontre o projeto relevante e ficara interessado em colaborar. Para participar no financiamento do filme aceitamos contribuições de 1000 EUR para cima. Este limite existe para conseguir comunicar pessoalmente com cada patrocinador e ser capaz de oferecer algo de giro em troca. O dinheiro paga os custos de produção, tal como transportes da equipe de produção, salários, alojamento, prêmios para os atores vencedores dos castings, custos de Internet e comunicação, produção, design e programação do aplicativo iPad, publicidade e marketing, presentes, favores, e outros custos para fazer o produção do filme possivel.

É importante continuar a produção do filme ja em breve para impedir os jovens atores de envelhecer em relação com o conteudo ja filmado, por isso espero pela sua resposta já hoje.

Wê  was originally published in Beyond Cinema on Medium, where people are continuing the conversation by highlighting and responding to this story.

— Or How To Make The Most Of Your Unique Opportunities On A Global & Overcrowded Marketplace

“E-Commerce has gone mainstream and everyone and their mom is starting an e-shop. We don’t even call it e-commerce anymore — it’s just commerce. Traditional brick & mortar businesses are in the game too, fighting for the same online audiences you are.”

Because competition is so harsh — and global — in any vertical, you need to make sure you do this right.

1. Be Unique — Create A Personality For Your Store So Your Clients Will Remember You

Meet Jenny. She’s a mom in her 30s living in Helsinki, juggling life between her partner, kid, and a full-time career. A minimalist at heart, in her daily life going shopping online, she feels there are too many products to choose from; too many items to pay attention to; too many diverse brands to recognize — it’s all becoming a blur.

Jenny: “It’s overabundant!”

As a future shop-owner, what does this tell you? You will not compete with Amazon and sell everything. How can you? It’s too hard. Think how are you different. What can you do to make Jenny’s life easier?

And perhaps in addition to Jenny, you’ve also got Craig — a busy software developer in his 30s living in London: likes to bicycle and bought a pair of flip-flops online last month. How can you help him?

So it seems your audiences are all over the place — different locations and purchasing different product categories. How are you going to differentiate your offer for both Craig and Jenny? And should you try to please both?

Focus on Jenny. She’s Craig’s girlfriend and told her to buy those flip-flops because next month they are going on a vaction together in Spain. — Female shoppers are key influencers and make 70% of the online purchase decisions or influence them. Jenny commands 80% of the Euros Craig spends when shopping online.

So Tell Jenny A Story. She’s in your store. Make sure your store becomes best friends with Jenny.

What is your store’s name? Does Jenny know? What does your store look like — and feel like? What does your store make Jenny feel? Delight. Warmth.Value.

Your store has a Personality. The Story, Reasons & Values that you have put into carefully crafting this experience make it Her.

This is important.

It will influence the way you write Product Descriptions, the types of Images you use, and the products you choose — or don’t choose — as part of your Product Selection.

And ultimately —the types of clients your store will attract.

Does She attract Jenny?

Your main selling point will be memorability.

It doesn’t matter whether Jenny is looking at your product on her iPhone — or decides to drop by at the Popup Store you’ve opened as a creative marketing stunt — to make sure everybody at the weekend neighborhood festival has a chance to see your best merchandise.

Jenny needs to recognize You. Your brand experience should be unique and memorable. And it’s almost like she remembers you as a friend.

Don’t Be Me Too — Find Ways To Market The Unique Quality Of Your Brand & Stand Out From The Crowd

It’s when Jenny is reminded of that wonderful experience at Your Store that magic begins to happen. It’s the difference between a Jenny who’ll teach her mom to buy her first product online from You — and the client who’s so indifferent he can’t remember your store’s name.

— And buys from the competitor.

You can sell Anything — So Find Your Niche.

How? Choose an idea and start talking about it online.

Spend a month talking about it. Write blog posts, do interviews, comment on related blogs — and see if the idea you’re pushing gets other people responding. Why? Because these people are your future market and if you get their interest with media, you can later turn them into customers. If there’s no interest, you already know you’re pitching the wrong product.

This is called testing.

You can also do it without writing a single blog post. It won’t be as accurate and you won’t be building an audience doing this— but you can use the Google Keyword Research toolset to see how many people are looking for the keywords related to the products you’re selling.

This will give you a ballpark figure of a potential market size.

Start with an idea.

IDEA: “Sell organic bread and grandmother’s natural blueberry jam to busy urban moms who still care about the health of their family.”

You can see how many people look for “organic bread” or “blueberry jam” and drill down in the research results. Then investigate related keywords and wider categories: “organic jam”, “natural jam”.

See where your buyers come from. People coming in through Google search might not be from your home country. More often than ever, sales will increasingly come from buyers outside your home market. Does your product travel well?

Improvements in speedy delivery and increasing wealth in non-European nations means that buyers can come from other languages. Think about whether your product is something no-one else on the planet does as well as you? — You could become the leading world expert in that specific niche.

Once you have your product chosen and published in the store, you need to start building a community. Connect audiences to You. People who come and use your site are your ambassadors in the real world.What gets sales going is virality and this happens if people start telling other people about your brand in an authentic way. Word to mouth marketing. Build a community around your brand. Wherever you’re having a conversation.

It matters how do you present your product. Just look at these examples of packaging to understand what I mean.

This is where A/B testing comes in. New e-commerce packages allow you to create 2 versions of the same product page.

Then you can test which version works best and choose the one that translates into more successfully completed sales.

2. People Will Enter Your Store Using Their iPhones & Androids — It’s called “Touch Commerce” — Make It Easy

It’s not news that people spend more time on their mobile devices — iPhones, iPads, tablets, Android devices, and whatnot — than they do on their laptops. And while actual purchase on these devices has not caught on just yet — the opportunity is huge.

The investments made by the likes of Google and Amazon in the mobile commerce space let us expect that as usability improves and as it becomes easier to make purchases on the go, mobile, touch-based commerce will go mainstream. For now, tablets are more important than mobile phones in shopping. People like to sit down to make their purchases. However push notifications on the mobile screens can be important reminders to improve the percentage of successful sales.

For your client the shopping experience becomes seamless. Purchases are synced between devices. If Jenny forgets to push the Buy Button because a friends calls just the moment she’s about to, send her a nice reminder message. She can complete the purchase in her car through the mobile app. Your fulfilled purchases % goes up and she is happier because the purchase arrives faster.

3. Use Image-Rich Social Channels To Drive Audiences To Your Products — They Will Feel More Attracted

Pinterest and social channels beyond Facebook and Twitter can drive valuable conversions to your store. Pinterest recently introduced Rich Pins that allow you to share pricing and availability information real-time with your Pinterest audiences.

Choose the products you highlight on Pinterest. It’s better to tease the client but not overwhelm her. She will come to your page. Choose products that have gorgeous photography as this is what people are most attracted to. Secondly, invest time into writing product descriptions that tease and make her want to see more.

High quality email marketing and blogging has time and again shown to be an effective tool to create sales. Always write unique content. If you don’t, Google will banish you to the land of bottom of search results and people will leave you with boredom.

Product pages need reviews to make them feel alive. This content works for both Google and your human visitors.

Don’t compete purely on price. But try this: Make all your products 20% to 50% cheaper for 12h and sell until stocks last. In a marketplace full of confusion, grabbing their attention and making your clients decide fast is a good way to break through the noise and make sales — profit on low margins but high number of sales.

4. Follow Your Metrics Religiously

Finally, measure!

This is the only way to know where to invest your time. What’s working and what’s not — so you don’t waste time & resources you could be investing in something that brings results.

AD:How do Experts Get Results? Altex Experts now offer the service of creating and marketing online e-commerce stores. We have the Experts that can show You step-by-step what works and take care of the rough patches on your way to success. You should get in touch today.

This post was first published at the Altex Marketing Blog and has now been made available for the readers on Medium.