I believe that this infographic is very important for the incoming freshman attending the University of Florida. These college freshman are coming out of high school into a world unknown. They think, that since they did so well in high school, that college will come naturally. They’re in for a rude awakening.

I think that Freshman need to read these tips I’ve laid out for them. Some they may have heard before, but others they may have not. I know that I would have benefited greatly from this infographic.

Twitter Chats are becoming more and more of a big deal across the twitter sphere. These chats revolve around a specific topic. Anyone is welcome to join in on the chat and provide their own personal experience about the topic. But how do they work? Is the chat over direct message? No. Here is how they work:
• A moderator asks questions using a #hashtag specific to that chat
o Q1)…
o Q2)…
o Etc
• The participants then answer that question using the same #hashtag
o A1)
o A2)
o Etc
• Participants can then engage in side conversations with each other about their responses

A few days ago I participated in my first Twitter Chat. Having never been a part of one before, I wanted to talk about something I had very little knowledge about, LinkedIn. I thought that by joining this chat, I’d be able to learn more about a social media channel that is all too important to my future professional career.

This twitter chat was comprised of many professionals, but also many students just like me. It was formal, but also very lax. My questions were answered promptly, and my responses to questions were talked about and retweeted. I felt very much a part of the conversation, despite my lack of knowledge on the topic.

I learned so much from being a part of this chat, mainly on why LinkedIn is so important to professionals, young and old.
• “[LinkedIn is] essential from a #networking perspective and a job perspective” @bartellpeter
• “You can have much more content on your LinkedIn Profile than you can on a resume” @SteveCassady
• “Over 90% of recruiters use LinkedIn” @bartellpeter

Con Sweeney was the Chat moderator for the specific twitter chat I was in. He decided to use the hashtag #linkedinchat. For this chat, Con decided to ask us 12 questions, ending with asking us if we had any questions ourselves. The most important question I think was asked was this “Q7) For someone struggling with #LinkedIn in #career & #business where do you suggest they start? #linkedinchat” @conpsweeney. I do believe that LinkedIn is a hard social media site that is difficult to navigate and figure out when you’re first getting started. This being said, @SteveCassady provided the response I was looking for as a student: “@conpsweeney A7) Need to have strategy of what you want on LinkedIn. @LinkedInExpert has resources on http://linkedintobusiness.com #LinkedInChat.”

Overall, I enjoyed my first experience being a part of a Twitter Chat. I learned a lot, and I gave some feedback as well. In the future, I want to continue to be a part of Twitter Chats with topics I know little about. This was I can learn and better myself as a professional.

The article I chose was all about using Instagram to optimize a business’s posting schedule on Instagram. This article gives three concrete tips to help a business get started. Reading this article really showed me that way more goes into social media marketing and management than I thought. Instagram presence for businesses is becoming more and more prevalent and posting schedules are becoming the norm.

Some key takeaways from this article are as follows: making sure businesses know when their followers are online, making sure a business knows when its competitors are posting, and making sure you have reminders to post when you’ve planned to. It is important to know when your followers are most active to make sure that your posts are being seen by the most amount of people. Also, it’s good to know when your competitors are posting, especially if they’ve been on Instagram for a while. They will likely know when the best times are to post for their audience, and if your business is trying to compete, those times would most likely be good for you too. Finally, people forget things all the time. Setting a reminder on your phone will help you to remember to post when you planned to. Reminders are never a bad thing.

Expansion into Instagram for a company is a big deal. With the growth of social media, platforms like Instagram are being utilized more and more. Operating on a schedule is the best way for a company to reach the majority of their target audience