7 Years ago we had an idea of what our product was going to be, so we started by asking complete strangers at the coffee shop or in the grocery checkout line if they would like to pay less every time they buy online. Almost all of the respondents (97%) said yes because that’s obviously a unique and VALuable propoSiTiOn, but how could we build such a product?

We studied the problems that the e-retailing industry has and how they impact merchants and consumers at any given time during the sell-buy process, thus we came up with the idea of creating an online network of customers and merchants who benefit each other in different ways, and by doing so we will help them avoid the annoying and expensive problems associated to the process.

Valsto services allow customers to pay with traditional money or cryptocurrencies, earn money for their time and attention and pay less for their purchases. On the other hand, merchants use our services to promote their products, increase web traffic and convert sales in a more efficient and cost-effective manner.

Customer and merchant accounts are protected with proprietary security features, so that all payment transactions are guaranteed against fraudulent chargebacks, a growing problem that cost U.S. merchants $13 billion in 2017. But worldwide, the e-commerce industry is expected to lose $31 billion by the year 2020. Lined up in favor of the cryptocurrency sector, our service renders the payment method chosen by the buyer virtually irrelevant to the seller to incentivize merchant adoption. So, people can spend their cryptocurrencies, including Valsto’s own currency, the Valsto token, in any online store.

We’re building our community through a referral system where people get free Valsto tokens for signing up and inviting friends. It’s totally free to sign up and they just need name and email to reserve their tokens through Valsto.org. Get invited by going to Valsto’s Twitter or Facebook page and see which of your friends follows us. They may already be registered.

The new payment method that provides a discount on all purchases was originally published in Valsto on Medium, where people are continuing the conversation by highlighting and responding to this story.

What would you do to earn some extra money? There are temporary fixes like setting up a garage sale or doing gigs on the side, but if you want something more reliable, you need to consider other ways of earning extra cash.

Learn a new skill

Learning a new skill is a great way to make more money. You may wonder which are the best skills to learn to make money and if it’s difficult to learn those new skills. Thankfully, that’s not the case. There are many resources available that can help you learn a new skill to make money on the side and in many instances, those resources are free or relatively inexpensive.

Not all the skills you need to learn to make money are career-related. Some of them are financial in nature. Financial skills like Budgeting and Investing can help you make more money on the side and improve your financial standing.

Find a new Job

The difference between a job and a career often has a lot to do with your own attitude and expectations. If you’re simply looking for a steady income, and you’re not concerned where your work will lead you, you may be satisfied with a job that supports your lifestyle but doesn’t necessarily lead to new opportunities or advancement. The experience you have gained in your present employment could be just what someone else is looking for, so do not be afraid to look around and see what jobs are on offer.

Use Valsto to pay for your purchases

Yes, this is the easiest way to increase your spending power. When you pay with Valsto you will get an average of 10% discount on all your purchases. You can link multiple credit cards, bank accounts and crypto wallets to your Valsto account before using it to pay in the stores where you usually shop.

3 Ways to increase your spending power was originally published in Valsto on Medium, where people are continuing the conversation by highlighting and responding to this story.

ICOs are the usual way to raise funds for a project where a company creates a token (or cryptocurrency), sets an initial price, and offers the tokens to investors and potential users of the company’s product (the community). During the private and pre-sale stages the tokens are offered at an advantageous price to accredited investors. The community can only participate when the ICO starts, in this stage the tokens are offered at full price, usually combined with discounts, bonuses and airdrops. This is all well and good for a company that has a project written on a whitepaper, but if a company builds a product that helps people pay less for all their online purchases, why don’t they let the community decide the initial token price?

A Token Distribution Event (TDE) is a voluntary donation event in which donors have the opportunity to request any amount of available tokens in exchange for their contribution. This strategy allows the community to implicitly set the token price based on the number of tokens requested and the total donated amount. All requested tokens are sent within 72 hours and when the TDE has ended, the token is listed on accredited exchanges where its price will be regulated by the market.

We abandon the ICO model and lean towards a TDE because we want to build a worldwide community that can obtain our tokens at the fairest price possible and without restrictions. We need the help of our community to cover the expenses associated with the project, so that we can continue our mission of providing values that promote privacy, confidence, profitability, choice, and innovation in cyberspace.

You are invited to be part of our community helping us to help you, please visit us at www.valsto.org.

Why did we decide to make a TDE instead of an ICO? was originally published in Valsto on Medium, where people are continuing the conversation by highlighting and responding to this story.

Los ICOs son una gran forma para conseguir fondos para un proyecto en donde una compañía crea un token (o criptomoneda), les fija un precio, y eventualmente ofrece una parte de los tokens a los inversionistas. Estos token son ofrecidos a un precio ventajoso, en forma de descuento o bonos, con la promesa que estos tokens podrán apreciar su valor y obtener ganancias una vez que los tokens puedan ser intercambiados posteriormente. Estos tokens son entregados al inversionista al final de la campaña y usualmente se queman los tokens que no pudieron venderse.

Un TDE, Token Distribution Event, es un evento abierto de donación voluntaria, en la cual los donantes pueden o no elegir una cantidad disponible de tokens a cambio de su contribución, la que puede ser monetaria o bien en compensación por los servicios ofrecidos durante la duración del evento. Los token son enviados inmediatamente al donante luego de su contribución y éstos pueden ser intercambiados y usados en la plataforma cuando el evento acabe.

En Valsto creemos que los token deben ser obtenidos, sin restricciones, por una comunidad alrededor del mundo. Esta es la razón por la que abandonamos el modelo de ICO y nos inclinamos por el modelo TDE, basado en contribuciones, para de esta forma construir la comunidad y obtener el soporte financiero requerido para cubrir los gastos asociados al proyecto.

El modelo de negocios detrás de Valsto refleja nuestros principios, proveemos beneficios a los comercios y personas mas allá de participar en una red en línea segura y rentable. El Team de Valsto está comprometido en continuar con la misión de proveer valores que promuevan privacidad, confidencia, elección e innovación en el ciberespacio.

Están invitados a ser parte de la comunidad de Valsto, pueden obtener más información acerca de nuestro evento en www.valsto.org.

Porque decidimos hacer un TDE en vez de un ICO? was originally published in Valsto on Medium, where people are continuing the conversation by highlighting and responding to this story.

A café in the center of the city is a place where we usually spend time with people we know, such as friends or family. And even on some occasions, we can end up spending time with people we don’t know. There was John Doe, sitting at a table in the center of the café with his computer propped open as he searched for guitar strings on the Internet — Yes, I know it’s considered intrusive to see what the others are doing on their computers without permission. However, I still found myself stalling to directly approach him with a question I had in mind. So after receiving my Caffè macchiato, I absentmindedly started looking for an unoccupied space near John Doe.

When I noticed that my presence was not indifferent to him, I threw out the question, “Hey, would you like to pay less each time you shop online?”

He gave me a questionable look, one that I could not read if he was trying to communicate: And who is this? Or if he tried to properly answer to the obvious question that I had asked him. My relief arrived when he replied, “Of course. Who doesn’t want discounts on what they buy?”

After that icebreaker, I took the opportunity to sit down in front of him and ask him, “What coffee are you drinking?”

Without answering, he asked me, “How is it possible to pay with a discount every time I shop online? What do I have to do?”

My answer was simple. “What you need is Valsto. All you have to do is register for an account on the Valsto website. After that, every time you want to buy something online, you get to choose Valsto as your payment method, clicking on the button that says ‘Pay less with Valsto’. Thanks to your membership, you can pay with a discount on each of your purchases made on the affiliated websites.”

“I can’t believe it!” he cried out. “How is it that something so simple didn’t exist until now?” I must admit that this was one of the few answers to which I had no answer. I only managed to respond with, “Well, at Valsto we made it all easy for you and other online shoppers.”

After that our conversation shifted to many different topics, such as the good weather at this time of year and the different kinds of coffee that can be found in neighboring businesses.

He eventually told me it was time for him to leave. He had to get home to finish the purchase of the guitar strings for his little daughter and that for security reasons, he could not do the transaction in a public place. He added on that he hoped to buy the next set of strings at a discount using the Valsto platform.

We said goodbye with the promise to join another day to have an original coffee from Kenya, in a café near where he lives.

I was left alone at John Doe’s table, thinking that he didn’t have to go home to do the online checkout. With Valsto, he could have made the purchase even from an insecure place like the café. But what for? If at the end of the day he will discover it for himself…

www.valsto.org

I sat down to have coffee with John Doe was originally published in Valsto on Medium, where people are continuing the conversation by highlighting and responding to this story.

Un Café en el centro de la ciudad es un lugar en que habitualmente compartimos con amigos y familiares, y también en algunas ocasiones compartimos con personas que no conocemos. Ahí estaba John Doe, sentado en una mesa al centro del Café, con su computador buscando en internet cuerdas para una guitarra, si……si sé que es mala educación ver sin permiso, lo que los demás están haciendo en su computador y por lo mismo dude en acercarme directamente para hacerle una pregunta. Así es que luego de recibir mi Caffè macchiato, distraídamente empecé a buscar algún espacio cerca de él, cuando noté que mi presencia no le era indiferente, lancé hacia él la pregunta, “¡Hey! ¿te gustaría pagar menos cada vez que compras en internet?”. Una mirada cuestionable me lanzó, la que que no supe leer si trataba de decir: ¿Y éste quién es? ó trataba de responder adecuadamente ante la pregunta tan obvia que le lancé, mi alivio llegó cuando me respondió ‘claro que si, ¿quién no va a querer pagar con descuento en sus compras?’. Ya roto el hielo, aproveche de sentarme al frente de él y le pregunté ¿qué café estás tomando? Sin responderme me preguntó: ¿cómo es eso de pagar con descuento cada vez que compre por internet? y ¿qué es lo que tengo que hacer?. Mi respuesta fué sencilla, “solo debes inscribirte en el sitio web de Valsto y al momento de pagar debes seleccionar Valsto como tu método de pago, haciendo clic en el botón que dice ‘Pay less with Valsto’ y gracias a tu membresía podrás pagar con descuento en cada una de tus compras hechas en los sitios afiliados.

“¡¿Cómo es posible que algo tan sencillo no exista actualmente?!! espetó, debo confesar que esta es una de las pocas respuestas a las cuales no tenía respuesta, y solo atiné a responder….Bueno es que en Valsto lo hicimos sencillo para ustedes los compradores en línea.

Tras eso nos quedamos conversando de lo bueno del clima en esta época del año y las diferentes clases de café que es posible encontrar en los negocios vecinos.

Me dijo que era hora de irse, que debía llegar a su casa para finalizar la compra de las cuerdas de guitarra para su pequeña hija y que por razones de seguridad, no podía hacer la transacción en un sitio publico, eso sí, que esperaba que las próximas cuerdas las pudiera comprar con descuento usando la plataforma de Valsto . Nos despedimos con la promesa de juntarnos otro dia a tomar un café original de Kenia, en una cafetería cerca de donde él vive.

Me quede solo en la mesa de John, pensando en que estuvo bien no haberle respondido que con Valsto podía hacer la compra, incluso desde un lugar inseguro, para qué, si a fin de cuentas él lo descubrirá por sí mismo…

www.valsto.org

Me senté a tomar un café con John Doe was originally published in Valsto on Medium, where people are continuing the conversation by highlighting and responding to this story.

In the uncontrolled world of online advertising, new platforms appear every day with the invincible promise that they will “revolutionize” the world of online marketing and the way it is carried out. Although the presented solutions are implemented using the latest technologies, such as HTML5 and now blockchain, but they maintain the older perspective of continuing to bother the user (consumer), since most of these promises focus on solving the problem from the side of commerce and forgetting completely that the user is no longer a passive actor in this world. Time has shown that following this line has not been and is not a good strategy to follow.

The premise of not going after the user has been ignored by all these platforms that create and maintain the offers of online ads. From invading browsers to forcing your ads to be seen, it will always appear, regardless of the level of rejection the users have towards the ads. The same form of presentation is not only annoying for users, but also irrelevant, constantly interrupting their browsing experience.

How effective is this way of advertising online? What is the preferred way for users to counteract these massive attacks that affect their browsing experience? What is the formula presented by Valsto to improve the publicist-consumer relationship? We will answer these questions below.

Much has been written about the ineffectiveness of online advertising. This type of advertising is called a broadcast style. It has been running for years and it aims to insert ads that reach consumers easily through permeable media. For online businesses, the initial purpose of this type of advertising was to create consumer traffic to the website and or to convert these visits monetarily through the sale of their products. The hopes that this will work over time, sank with the statistical data, showing the ineffectiveness of this advertising model with those objectives in front. To make things worse, this advertising execution model opened the doors for the entry of unscrupulous actors who obtained an easy way to make money through fraud, estimated at 50 billion dollars by 2025, and other types of nefarious activities. This calls into question the reputability of large advertising agencies, as they believe that they are keeping a good part of their clients’ investments aimed at online marketing.

The unfavorable numbers associated with the ineffectiveness of online advertising have given way to new trends that minimize the importance of the value of the click-through-rate, making amount close to zero. But, they maximize the values ​​associated with a strategy of positioning the brand of a trade, through the continuous presence in the media and exposure of the products in the mass communication channels, especially social networks. Trying to position what really matters is to provide information about the products, rather than the intention of purchase by consumers. Perhaps this strategy can be very convincing for larger corporations, but for medium and small sellers on the Internet, this tactic is questionable because of the large investment it would need.

Whatever the strategy, online advertising is encountering a difficult problem to solve: ad blockers, such as AdBlock and AdBlock plus, which execute the simple task of removing the display of the advertisements that are on the page that the user visits. These blockers, which are a real headache for online advertising, are becoming popular tools. Reports from Forrest and Comscore show that nearly 200 million Internet users have installed ad blockers.

In the case of millennial's, statistics say that 1 in 2 young people use some type of blocker.

As the type of banner-based ads are used by many sites as main sources of income, some sites have taken extreme measures against these blockers, such as not allowing access to their content to those users who have installed a blocker.This risky strategy can be accepted if the content offered by the site is unique, otherwise the only thing they achieve is to scare off the visitor, who finally goes in search of information elsewhere. Others have posted notices on their own sites, asking their visitors to please unblock access to their page to present advertising, as this is a source of their income.

In spite of everything, this model of online advertising is here to stay and it will continue to evolve. In order to ensure its survival over time so that “advertising does not kill advertising,” you must find solutions to your problems, although some of these are striking, such as a curious solution that came from Google, who implemented its own AdBlocker for Chrome. Although it is not so aggressive, but it is enough to boycott most of the ads provided by its generation platform’s advertising content.

Taking into account the evils that affect online advertising, Valsto created an integrated, efficient and cost effective platform that allows retailers to attract, engage and convert visitors into buyers. The Valsto platform for marketing, integrated with the payment platform, will allow businesses to create a campaign to promote their products, indicating how many visitors they expect on their website, the profile of these visitors, pay them for their time and attention in addition to organizing the start and end of the campaign. This makes the Valsto platform beneficial for businesses and for users, since:

The Valsto platform will allow businesses to:

• Promote, at low cost, your products to real consumers.
• Increase Web traffic of your sites, with the guarantee of receiving visitors who are willing to see your advertising at the time they want.
• Strengthen the brand and seduce the user by increasing the purchasing power, offering discounts that are configurable in the same Valsto portal.
• Convert more visits into sales, making use of the items indicated above.

The Valsto platform will benefit consumers because:

• It will allow them to earn money for their time and attention.
• Pay less, receiving discounts from stores, in each of your purchases.
• Keep your privacy.
• See advertising when they want to see.

Valsto’s cohesive payment and marketing platform bridges the gap between the convenience of fiat currency and the benefits of digital money to help promote the adoption and increased use of cryptocurrencies in the e-retail industry.

If you want to help us, you can participate in the Tokens Distribution Event, visiting us at www.valsto.org to get more information about our company.

You can also be one of our beta testers, entering https://beta.valsto.com

We do not intend to change the way in which advertising is currently presented… was originally published in Valsto on Medium, where people are continuing the conversation by highlighting and responding to this story.

En el descontrolado mundo de la publicidad en línea, dia a dia aparecen nuevas plataformas, con la invencible promesa que van a “revolucionar el mundo del marketing en línea y la forma en que este es llevado a cabo”. Si bien las soluciones presentadas son implementadas usando las últimas tecnologías, como por ejemplo HTML 5 y ahora blockchain, estas mantienen la visión anticuada de seguir hostigando al usuario (consumidor), debido a que la mayoría de estas promesas se enfocan en resolver el problema desde el lado del comercio y olvidándose por completo que el usuario ya no es un actor pasivo en este mundo. El tiempo ha demostrado que seguir esta línea no ha sido y no es una buena estrategia a seguir.

La premisa de no perseguir al usuario, a sido desoída por todas estas plataformas que crean y mantienen las ofertas de anuncios en línea, invadiendo a los navegadores y forzando que sus anuncios sean vistos sí o sí, sin importarles el nivel de rechazo que esta actividad causa entre los usuarios. La misma forma de presentación no es solo molesta para los usuarios, sino que también irrelevante, interrumpiendo constantemente su experiencia de navegación.

Cuán efectiva es esta forma de hacer publicidad online?. Cúal es la forma preferida por los usuarios para contrarrestar estos ataques masivos que afectan su experiencia de navegación?. Cúal es la fórmula presentada por Valsto para mejorar la relación publicista-consumidor?. Contestaremos estas preguntas a continuación.

Mucho se ha escrito acerca de la poca efectividad de la publicidad en línea. Este tipo de publicidad, estilo broadcast, que se ha llevado ejecutando por años, tiene como finalidad insertar anuncios que llegan con facilidad a los consumidores a través de medios permeables. Para los comercios en línea, el propósito inicial de este tipo de publicidad era crear tráfico de consumidores al sitio web y/o convertir monetariamente estas visitas a través de la venta de sus productos. Las esperanzas de que ésto funcione en el tiempo, se hundieron junto a los datos estadísticos, mostrando la ineficacia de este modelo de publicidad con esos objetivos en frente. Para empeorar las cosas este modelo de ejecución de publicidad, abrió las puertas para el ingreso de actores sin escrúpulos que consiguieron una forma fácil de hacer dinero a través del fraude, estimándose en 50 billones de dólares para el año 2025, y otro tipo de actividades poco decorosas como los escándalos destapados hace un tiempo por ANA, que ponen en duda la honorabilidad de grandes agencias de publicidad, acusandoles de quedarse con buena parte de las inversiones de sus clientes destinadas a marketing en línea.

Los poco favorables números asociados a la ineficacia de la publicidad en línea, a dado paso a nuevas tendencias, que minimizan la importancia del valor de click through rate cercano a cero. Pero maximizan los valores asociados a una estrategia de posicionamiento de la marca de un comercio, mediante la presencia contínua en los medios y exposición de los productos en los canales masivos de comunicación, especialmente las redes sociales. Tratando de posicionar que lo que realmente importa es proveer información acerca de los productos, más que la intención de compra por parte de los consumidores. Quizá esta estrategia pueda ser muy convincente para grandes corporaciones pero para medianos y pequeños vendedores por internet es una cuestionable por la gran inversión que ésta necesitaría.

Cualquiera sea la estrategia, la publicidad en línea se están encontrando con un problema difícil de resolver: los bloqueadores de anuncios, como AdBlock y AdBlock plus, que ejecutan la sencilla tarea de remover el despliegue de los anuncios publicitarios que se encuentren en la página que visita el usuario. Estos bloqueadores, que son un verdadero dolor de cabeza para la publicidad en línea, se están convirtiendo en herramientas bien populares, los reportes de Forrest y Comscore muestran que cerca de 200 millones de usuarios de internet han instalado bloqueadores de anuncios. En el caso de los millennials las estadísticas afirman que 1 de cada 2 jóvenes usa algún tipo de bloqueador. Como el tipo de anuncios basados en banner son usados por muchos sitios como fuentes principales de ingresos, algunos sitios han tomado medidas extremas contra estos bloqueadores, como por ejemplo no permitir el acceso a sus contenidos a aquellos usuarios que tienen instalado algun bloqueador. Esta arriesgada estrategia puede ser aceptada si el contenido ofrecido por el sitio es único, de otra forma lo único que logran es ahuyentar al visitante, quien finalmente va en busca de la información a otro lado. Otros han colocado avisos en sus propios sitios, pidiendo a sus visitantes que por favor desbloqueen el acceso a su página para presentar publicidad, ya que esta es una fuente de sus ingresos.

A pesar de todo, este modelo de publicidad en línea llegó para quedarse, y como hasta ahora seguirá evolucionando, pero para asegurar su supervivencia en el tiempo, y para que la “publicidad no mate a la publicidad”, deberá encontrar soluciones a sus problemas, aunque algunas de estas sean llamativas, como por ejemplo una curiosa solución que vino desde Google, quien implementó su propio AdBlocker para chrome, no tan agresivo, pero sí lo suficiente para boicotear la mayoría de los anuncios provistos por sus plataformas de generación de contenido publicitario.

Teniendo en cuenta los males que afectan a la publicidad en línea, Valsto creó una plataforma integrada, eficiente y costo efectiva que permite a los comercios atraer, enganchar y convertir visitantes en compradores. La plataforma de Valsto para mercadeo, integrada con la de pagos, permitirá que los comercios creen campaña para promocionar sus productos, indicando cuántos visitantes espera en su sitio Web, el perfil de estos visitantes, pagarles por su tiempo y atencion ademas de organizar el inicio y fin de la campaña. Esto hace que la plataforma de Valsto sea beneficiosa para los comercios y para los usuarios, puesto que:

La plataforma de Valsto le permitirá a los comercios

• Promover, a bajo costo, sus productos a consumidores reales.
• Aumentar el tráfico Web de sus sitios, con la garantía de recibir visitantes que están dispuestos a ver su publicidad en el momento que ellos desean.
• Fortalecer la marca y seducir al usuario aumentando el poder de compra, ofreciendo descuentos que son configurables en el mismo portal de Valsto.
• Convertir más visitas en ventas, haciendo uso de los ítems indicados anteriormente.

La plataforma de Valsto, beneficiará a los consumidores porque:

• Les permitirá ganar dinero por su tiempo y atención.
• Pagar menos, recibiendo descuentos por parte de los comercios, en cada una de sus compras.
• Mantener su privacidad.
• Ver publicidad cuando ellos quieran ver.

Si desea ayudarnos, puede participar en el evento de distribucion de Tokens, visitándonos en www.valsto.org y obtener mas información acerca de nuestra compañia.

Además puede ser uno de nuestro beta testers, ingresando a https://beta.valsto.com

No pretendemos cambiar la forma en que la publicidad es presentada actualmente… was originally published in Valsto on Medium, where people are continuing the conversation by highlighting and responding to this story.

Una vez que ha finalizado su donación y esta haya sido validada por la cadena de bloques, antes de 72 hrs, recibirá un email indicando que los token de agradecimiento han sido enviados a su cartera, Valsto le enviará los token solamente si usted ha ingresado una dirección de ethereum en su cuenta de Valsto. La forma más fácil de adquirir una dirección de Ethereum es mediante un plugins que se instala en su navegador que se llama Metamax.

Los siguientes pasos serán necesarios si usted no tiene una cartera digital de ethereum o no tiene Metamax instalado, en caso que lo tenga, puede saltarse al paso 10, para ingresar la dirección de Ethereum en su cuenta de Valsto.

1. Agregue la extensión de Metamax a su browser, usted puede obtener los links directos desde el sitio oficial de Metamax: https://metamask.io

2. Una vez instalado verá un nuevo icono en su browser semejante a este:

3. Si hace click en el icono de Metamax aparecerá una mini ventana, por favor lea las notas de privacidad y haga clic en “Aceptar”:

4. La siguiente pantalla lo invita a leer los términos de uso, una vez lo haya leído haga clic en “Aceptar”.

5. A continuación ingrese una password de al menos 8 caracteres de longitud y confirme, dando click al botón “Crear”.

6. La pantalla siguiente le mostrará 12 palabras. Recomendamos que estas palabras sean guardadas en un lugar seguro, puesto que usted puede restaurar su cartera digital ETH con la ayuda de estas 12 palabras si usted requiere acceder desde otro computador o reinstalar Metamax. Tenga cuidado con esta información si usted la pierde o alguien accede a esa información, usted puede perder todos los token provistos por Valsto y sus fondos de ethereum.

7. Confirme que ha copiado estas palabras en un lugar seguro, y usted ya ha creado su cartera digital con Metamax!.

8. Para obtener la dirección de su cartera digital que deberá entrar en el sitio valsto.org, puede hacer click en el icono … y en el menú que se abre seleccione Copiar Dirección a la memoria.

9. Ahora para ingresar su dirección de Ethereum en el sitio de Valsto, ingrese con sus credenciales y en su dashboard en la pestaña Mi Perfil, puede copiar la dirección que está en memoria.

10. Una vez que confirme su contraseña ya está listo para recibir sus tokens de Valsto!.

Como crear una cartera digital en Metamax y recibir Valsto Tokens? was originally published in Valsto on Medium, where people are continuing the conversation by highlighting and responding to this story.

Let’s take a look, since the beginning of our journey to its destination, the development of a pioneering product on the internet which offers users discounts on each of their online purchases and monetary compensation for their time and attention.

Q2 2015

Valsto Idea Born
Based on the implementation of a discount card, made in the ’90s, we study and document the practicality of executing this project with current technologies, with the premise that affiliated members can obtain discounts on each of their purchases and pay users for their time and attention by viewing advertisements from affiliated merchants.

Q1 2016

Creation of the functional prototype
During this time, we were focused on the programming of a functioning prototype. This prototype was an instrument that allowed visualizing the interaction and execution of transactions between the different entities within the Valsto site and external components such as e-commerce sites and mobile applications. In addition, this prototype helps us explain to the Valsto development team the functionality expected in the MVP.

Q2 2016

The developer team begins to create the product.
From this date, the team has begun to program the modules and APIs that make up the product using SCRUM and TDD methodology.

Q1 2017

Integration of credit card and bank transactions.
Together with the creation of plugins for the payment process with the most popular online shopping cart platforms, we integrate the Valsto transaction progress with payment gateways, applying the discount granted by the merchants subscribed to our platform.

Q2 2017

The Android application is finalized.
The first release of the Android App that permits users to validate and confirm transactions in a secure manner.

Q3 2017

We finalize the Publicity Service section (Advertising).
Now merchants can create their own advertising on the Valsto site, choosing the number of members and characteristics of the users they wish to reach. Internally, we implemented the Artificial Intelligence system and the initial training of neural networks. With this tool serving as the heart of the advertising program, we began to display advertisements oriented to the interests of our users.

In the mobile App, we added the possibility for users to receive alerts and accept payments for seeing advertisements of affiliated merchants from their mobile phones.

Q1-Q2 2018

Launch of MVP in its beta version.
After 2 years of its initial conception, we finished the Beta version of the product. A limited number of users and businesses were invited to try our platform to collect ideas and improvements that will be implemented over time.

Q3 2018

Prototype preparation of the Valsto token using ERC20.
Because the model implemented by the token ERC20 fully conforms with the Valsto business model, we made this decision to carry out the distribution campaign of tokens to increase our network of users and to obtain necessary funds to be able to execute the project quickly.

Q4 2018

The Token distribution event begins (TDE).
With the idea of ​​obtaining funds to integrate Valsto with cryptocurrency transactions, we have launched this donation campaign to raise funds and extend Valsto’s services to the buyers’ community with digital cryptocurrencies.

Q1 2019

Integration and deployment of payments with cryptocurrencies.
We will implement a digital wallet gateway that will allow users to make payments using the most popular digital currencies such as ETH, BTC, LTC, DASH, and lower transaction costs.

From Q1 2019

Product will be released to the United States market.
As our company Valsto is registered in the United States, the first natural destination is the competitive American market. The acquired experience will help us to expand to other places such as Europe, Asia and Latin America.

After the token distribution event, our team will prepare a detailed roadmap for the development stage and roll out stage. We currently have a transactional platform ready to be tested were buyers and merchants can send and receive payments for online purchases, issue payment refunds, send and receive money, create advertising campaigns, receive payments for watching the ads, review transaction details, account overview, monthly statements, validate mobile app integration, browser plugin integration IPN integration and basically all the features that users will use with the MVP. The platform currently supports all kinds of fiat transactions while crypto transactions will be included post token distribution 11 event as per our roadmap. The backend interface for third party fiat processors is also completed. If you want to be one of our beta testers, please visit https://beta.valsto.com

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