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ByteDance Introduces Goku: A Flow-Based AI Video Generator
The age of fake influencers is coming.
Would you agree if I said that the age of fake influencers is coming?
Well, the truth is, it’s actually here.
According to a study from Influencer Marketing Hub, 31.7% of brands think that virtual influencers have an advantage over human influencers because they have “more control over messaging.” A further 29.1% said 24/7 availability was the biggest advantage offered by AI influencers.
AI-powered platforms that let you create images of attractive female influencers and turn them into realistic videos are now highly accessible. Some even offer their services for free.
However, from my personal experience, AI-generated videos of people are still hit-and-miss in terms of realism. Most, if not all, video models still struggle with maintaining motion coherence.
Recently, the University of Hong Kong officially launched the Goku video generation model, developed in collaboration with ByteDance. This new video model aims to produce some of the most realistic, tiktok-esque kind of videos, which are perfect if you’re aiming to create videos of an AI influencer.
