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How Do You Know Which Business To Build First?
To all the serial entrepreneurs, the creators, the dreamers, the visionaries out there; in the trenches right now, I have a question for you:
How do you know which “bonfire” to build?
Before I dive deeper into that question, let me explain a bit more so you know the context. I just had a chance to hear Matt Ragland talk about this subject in HeyCreator and this is what he said.
Note: It’s about 90% verbatim just based on my typing speed while he was talking.
“You’re a creator because you’re good at making stuff and thats awesome.
One of the downsides of that is you’ll ALWAYS find new stuff to make. The best way to do a lot of things is to do one really BIG thing first. It’s like building a bonfire.
A lot of what creators do is build a little fire, and then it starts burning pretty good. At that time you decide to go build another fire. The time that you spend building fire number 2, fire number 1 is dying down. Fire one was paying the bills so you have to get it going again.
But then when you’re on fire number 1, fire number 2 is dying down again. And some people even create two, three or four fires. Nothing is big or significant and you’re running yourself ragged trying to keep yourself going.
