Dollyanne Marie·Feb 18, 202284 Lumber y su genialidad de narración como estrategia para mercadeo digitalTodos los años -casi religiosamente- miles de personas se reúnen en sus casas, barras, estadios, entre otros para ver el Super Bowl. Es un…
Laura C. Molina·Feb 17, 2022Anuncio de 84 Lumber: Super Bowl 2017El Super Bowl es el juego de campeonato anual de playoffs de la Liga Nacional de Fútbol Americano. Este partido se ha convertido en uno de…
Carmen A. Figueroa Guzmán·Feb 15, 202284 Lumber y cómo apeló a la emoción de los consumidoresCada año en el evento deportivo del Super Bowl, muchas compañías y artistas buscan la manera de posicionarse en el mercado para ser…
InKapowzabySean Sutherland·Jan 21, 2019You Got Your Politics in my CommercialAs an industry, advertising has always strived to be as reflective of the times as possible in order to better represent brands as…
Dr. Jack Brown·Feb 9, 2017Nonverbal Communication Analysis №3843: 84 Lumber Super Bowl Ad — “The Entire Journey” — Body…Of all the Super Bowl ads this year, the most watched was 84 Lumber’s 90 second one titled, “The Journey Begins”. At its end, the viewers…
Britney R·Feb 7, 2017Super Bowl Ad Recap- The top four ads you can’t miss.Another year, another Super Bowl. For some people this means huge Super Bowl parties, snack stadiums, and of course a beer tub (if you…
Saul·Feb 7, 2017WTF are you doing, 84 Lumber?No one understands the politics behind this political ad.A response icon2A response icon2
Chris L Diaz·Feb 6, 2017The Entire JourneyLast night’s Super Bowl, which in my opinion should go down as the greatest Super Bowl of all time of all time (certainly of my lifetime at…