Christine A. Moore, Managing Partner, RAUS Global·1d agoAccelerator or Brake? What to Listen for at ProcureCon Marketing 2026Speed and control are both on the agenda in Phoenix this week. The smartest procurement teams will leave knowing they are not opposites.
Christine A. Moore, Managing Partner, RAUS Global·Oct 11After AdWeek: What Procurement Will Expect From Independent AgenciesAt RAUS Global we sit on the brand side of the table, working with marketing procurement teams on agency reviews, contract negotiations and…
Christine A. Moore, Managing Partner, RAUS Global·Oct 11After AdWeek: Key Themes for Marketing ProcurementAdvertising Week New York brought together brands, agencies, publishers and technology partners for four days of conversation, and it will…
Christine A. Moore, Managing Partner, RAUS Global·Oct 11The Data Alliance Race: What Procurement Needs to KnowOne of the most memorable analogies at Advertising Week New York this year came from LiveRamp’s CEO, who compared today’s scramble for data…
Christine A. Moore, Managing Partner, RAUS Global·Oct 11Moments, Premium Content and Creators: Where Attention Is MovingMarketing Procurement teams are increasingly asked to evaluate, negotiate and govern media investments that look very different from…