InThe Thursday ThoughtbyAidan McCullen·Oct 2, 2025The Popeye Paradox: How Early Innovation Missteps Poison the WellA company proudly appoints its first Head of Innovation. Armed with a mandate to shake things up, this inaugural innovation chief launches…A response icon1
InThe Thursday ThoughtbyAidan McCullen·Aug 28, 2025Imbalance at Lego: Muscles, Microbes, and Management“Life is a balance of holding on and letting go.”- Rumi
InThe Thursday ThoughtbyAidan McCullen·Aug 15, 2025The Little Red Riding Hood ChallengeFrom Little Red Riding Hood to Amazon Web Services, the stories we inherit shape how we see risk and opportunity. This article explores how…
InThe Thursday ThoughtbyAidan McCullen·Aug 7, 2025Strategic Parasitism: How Customers Hijack Your Strategy[TL;DR: Just as parasites manipulate host behaviours for their benefit, our internal microbiota subtly influence our dietary choices and…
InThe Thursday ThoughtbyAidan McCullen·Jul 31, 2025Echoes of a Forgotten Self: On Past Lives, Infantile Amnesia, and Organisational Origins“No company starts out as a cumbrous bureaucracy, but most end up that way. As an organization grows, layers get added, staff groups swell…
