Eleni Tecos·4d agoBuilt to Last: Rethinking the Modern News AudienceComing into the graduate program at Medill, I hadn’t given much thought to news audiences. Despite completing coursework in product design…
Uriel Bitton·Oct 27Building in Public: Write for the Person Who Uses the ProductWhen you build in public, choose the reader’s job before choosing what to post. A potential user needs to understand a task the product…
InThe HavenbyMitch Trachtenberg·Oct 6Don’t Miss Your Opportunity!So you don’t forget, act before midnight tonightA response icon1A response icon1
InACMI LABSbyIndigo Holcombe-James·Aug 11ACMI’s approach to visitor research: Part 3In 2024, I wrote about how we’d been working at ACMI on developing our first museum research and evaluation strategy. It’s two years later…
Pablo Colella·Aug 11Pablo Colella. Interviewed for Brainz Magazine.Pablo, let’s start with your background. What brought you into this particular area of cultural work?
Pablo Colella·Aug 11Strategic Convergence: why every cultural strategy sounds the same?The Highlands and Hackney, Cornwall and Camden, coastal towns and post-industrial cities, rural districts and dense urban cores: these…
Oladipupo olamide omodolapo·Jul 29How to Build an Audience from Zero (My First Week)By Oladipupo Olamide Omodolapo
Iyinoluwa Olubanjo·Jun 21You’re Giving 100% of the Credit to the Last Thing That Happened….. why?😭Last-click attribution feels like measurement. It’s actually a very confident guess — and it’s quietly draining your marketing budget.
Jackson Allen·May 19Notes on Getting Your Book Out ThereSome notes on getting your book out there. As an author, an article from the NYT gives me a mix of cringe, despair, and determination. I’d…
