InKlaviyo Developer BlogbySakariye Ali·Feb 22, 2025Solution Recipe 26: Transform Event Data using Napkin.ioSolution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party…
Eric Vardon — Morphio·Jan 31, 2020Why Every Business Needs Analytics SegmentsDo you use tools like Google Analytics? Do you study your website traffic among other metrics on a regular basis? Great. However, do you…
Aditya Rajnarayan·Apr 3, 2019Targeting sports and fitness enthusiasts? Here are 4 Audience Segments for higher ROIWith the multi-million dollar advertising opportunities around the world in sports-related marketing, along with recent tech-led…
Aditya Rajnarayan·Mar 27, 2019HP’s award-winning campaign sees a visit lift of over 400% through better audience targetingHP had been extensively been running digital campaigns extensively based on demographics, interests available from the likes of Google and…
InAudiences In MotionbyAudiences In Motion·May 30, 2017AIM Interviews: Ken Zachmann, SVP/GM Digital Solutions, V12 DataOffline Data Gives Invaluable…You say that ‘data is the fuel that powers V12". Could you tell us more about this?
