Stephen Arnold Music·Oct 2SAM Sounds of the 70'sNext up in our nostalgia-inspired series exploring the sounds of different decades, we take a listen to the 1970’s.
InBetter MarketingbyNikki Parsons·May 6When Brand Assets BackfireWhy Slack’s recognizable sound is hurting its brandA response icon7
Stephen Arnold Music·Mar 27Most Iconic Sports Themes of All Time: How Sonic Branding Fuels SportsSports tap into our emotions like no other form of entertainment, and a big part of that is due to sound. From broadcast themes to in-game…
Stanislav Ponyatovskiy·Mar 10When Sound Becomes InfrastructureWhy brands are beginning to rethink the role of sound in physical spaces.
Stephen Arnold Music·Jul 23, 2025The Sound of NostalgiaWhat sounds take you back? Is it the whimsical music of an ice cream truck, a commercial jingle from Saturday morning cartoons, the…
