BlaineMillet·May 3, 2023Word of Mouth has always been and will continue to be the most powerful way to grow any business…I know, all this makes perfect sense…motherhood and apple pie, and everyone knows it and wants more for their business. Sadly, most…
BlaineMillet·Mar 21, 2023What kid doesn’t love Disneyland? After all, it’s the “happiest place on earth.” Why is that?On the surface, you might think it is their parks, location, or other products and services. But when you look deeper, Disneyland’s…
BlaineMillet·Mar 4, 2023Why Customers Don’t TRUST Your EmployeesAfter introducing my model of helping businesses go BEYOND DIFFERENTIATION™, one question (issue) keeps coming up over and over in my…
BlaineMillet·Feb 21, 2023Why Going BEYOND DIFFERENTIATION™ is Critical to Your Success in 2023The business landscape has changed dramatically and is still changing rapidly. Companies must adapt to stay ahead of the competition…
BlaineMillet·Sep 23, 2022FIVE CONCERNS Leaders Have In Challenging Times and How They Can Overcome Them to WINKEY POINT: Challenging times, such as Inflation and other economic factors, cause customers to be much more discriminating regarding…
BlaineMillet·Aug 23, 2022Home Depot Asks Customers the WRONG QUESTIONKEY POINT: Every business loves to get feedback on how they did after a customer interaction or purchase. It is valuable data to capture…
BlaineMillet·Aug 11, 2022Want More Trust? Keep Your PromisesKEY POINT: PROMISES are the secret ingredient for CREATING OR ERODING TRUST in any organization. Keep the PROMISES you make, and you will…
BlaineMillet·Aug 5, 2022Building TRUST is PURPOSEFUL…and Takes You BEYOND DIFFERENTIATION™KEY POINT: TRUST is one of the most valued aspects of any business…but most companies aren’t purposeful about building it or earning it…
BlaineMillet·Jul 26, 2022WHY Customers Buy From You…HOW to be TRULY DIFFERENTIATEDKEY POINT: Products and Services are no longer the big DIFFERENTIATORS they used to be…they have become COMMODITIES. Understanding WHY…
