Design Sphere·5d agoWhy Mumbai’s Growing Businesses Need More Than Just a Good-Looking BrandMumbai is a city where ambition is visible everywhere. From emerging startups and independent businesses to established corporations…
Purple Phase Communications·Oct 14From Logo to Brand Experience: What Actually Makes a Brand Feel ConsistentMost businesses start their branding journey with a logo. It’s the first thing designed, the first thing approved, and the first thing…
The Coast Global·Oct 12The Simplest Brand Audit You’ll Ever Run: One Question, Three Tabs, Five MinutesProfessional brand audits can take weeks and cover six strategic dimensions. However, there is one question underneath all of them
The Go-To Guy·Sep 30Why AI Makes Brands Look the Same & How to Beat ItEarlier this week, I noticed something strange when I was looking at the brand references that a client had shared. They wanted me to look…
InFlying ObjectbyGeorge Bergel·Sep 21Capturing subatomic oddity through an optical illusion in logo designQuantum physics — and I’m going to make a big understatement here — is quite weird. If you’ve ever tried to engage with it as a topic…