K-Culture Strategy Lab·Sep 2[K-POP MARKETING] LG Built a Fake K-Pop Girl Group to Sell a Washing Machine.I first saw “I WASH” the way most people outside Korea did: scrolling. It was sitting near the top of Instagram’s trending Reels audio…
Nishat Shahriyar·Aug 16You Can Just Do Things! 🚀| Weekly NishIsHere — Issue 105The simple mindset shift that changes everything. Plus: Why Google chose India for its massive data center, the rise and fall of BuzzFeed…
Abbey Wen·Apr 1Engagement vs Credibility: A Comparative Analysis of BuzzFeed and ABC NewsHow digital native journalism and public service journalism differ in storytelling, user experience, and audience engagement
Gabriel Solis·Mar 18AI, Creative Work, and the Hubris of Management, or Maybe Firing All the Writers Isn’t a Great…So, News of BuzzFeed’s imminent demise is everywhere today (really, everywhere). (Well, not everywhere, but you get the picture.) The…
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