QuestionClass·Oct 26How Much Should You Be Willing to Spend to Get a New Customer?Customer acquisition becomes much easier to evaluate once you connect the price of growth to lifetime gross profit, payback time, and…
InRiverCitySportsbyDavin Wilson·Oct 7Unpopular opinions, no chicanery, missed field goals, turnoversOr how the officials didn’t mess around Virginia Tech in loss to Pittsburgh
Fabian Danobeytia·Oct 6Tucson’s TEP Franchise Vote Is About Who This City Works ForOn November 3, 2026, Tucson decides what kind of city we want to live in. The ballot asks us, in Proposition 421, to ratify a 25-year…
Giovanni Salvi·Sep 25Think CAC kills your margins? Liquidity reacts worsePayback period isn’t linear in CAC: it’s convex— and that changes how you should read marketing budget requests
InThe Design VCbyAndy Budd·Sep 11Tokens Are the New Customer Acquisition CostI’ve been thinking recently that tokens are essentially becoming the new customer acquisition cost.
