Cathy Lewis·Aug 26, 2020Amid a Harrowing Pandemic, Book Publicity Can Have a Higher PurposeThere’s no doubt that these are difficult times. The coronavirus has given way to a series of cascading crises, reverberating throughout…
Cathy Lewis·May 12, 2020The ‘So-What’ Is the Secret Sauce in Book PublicityIn a crowded, hypercompetitive, and oh-so-noisy marketplace, book publicity isn’t getting any easier. To succeed, especially at the…