Martine Mussies·May 23, 2025Marketing Innovations in China’s Gaming RevolutionImagine a teenager summoning a digital deity on the subway, while their friend livestreams it to millions — not from a console, but from a…
InLaunchmetricsbyLaunchmetrics Account·Nov 10, 2021#TheStrategySide Podcast: How can brands successfully enter the Chinese Market with Kim LeitzesWelcome to the eight episode of #TheStrategySide by Launchmetrics — our podcast where we share exclusive and insightful tips on the best…
Brand Catalyser·Jun 8, 2021What is BibibiliGrowing originally from the ACG culture in China, Bilibili is now a mainstream Chinese video community based on content creation.
Brand Catalyser·Jun 8, 2021Douyin Challenge — 不服来抖!Douyin, also recognised as TikTok, is a video mobile application that is owned by Beijing ByteDance. The key difference is that Douyin is…