InThe Digital ContrarianbyRyan Levesque·Aug 183 Wild-Ass Warnings from My Return to Real Vermont Farm Mastermind This Week.We are dead smack in the middle of an AI Witch Hunt right now.
Liz Lathan·Jan 13, 2023The Case for More Field EventsIn the face of a looming global recession, many businesses have been forced to make difficult decisions about their 2023 event strategies.
Liz Lathan·Jan 9, 202310 Tips for Building Your CommunityCommunity doesn’t happen overnight, and it doesn’t come from setting up an online space and announcing that a community exists. It takes…A response icon1A response icon1
Liz Lathan·Jan 6, 2023Do something that calls them backNow that you’ve changed the entire welcome experience into your event through Regutainment, it’s time to think about the…
Liz Lathan·Jan 3, 2023Stop sucking at first impressionsYou only get one chance to make a great first impression. So why have you been squandering it for years with your onsite event registration…
Liz Lathan·Dec 30, 2022Sponsorship is dead.B2B sponsorships are dead. For 2023 and beyond, we’re ditching the idea of sponsorships completely. We just don’t believe in the value of…
Liz Lathan·Dec 23, 2022Helping people network at eventsTechnically, I’m classified as an “extrovert.” I get my energy from being around people. Too much time alone and I start to feel depressed…
Liz Lathan·Dec 16, 2022Eliminate networking events foreverThe Networking Reception. Literally the worst. I hate, hate, hate networking receptions.
Liz Lathan·Dec 12, 2022Taming the Hybrid Monster to build CommunityWe had a little event marketer gathering recently and one of the topics that came up was Hybrid… who’s doing it? Turns out: pretty much no…
