Andy Wood·Sep 27Agentic commerce: from “help me choose” to “go ahead and book it”The buying journey is becoming a conversation with AI. Connecting it to a completed purchase is the next step.
Vikram Lingam·Sep 18ChatGPT Ads Turn Intent Into the Internet’s Most Valuable New InventoryOpenAI says ads stay outside the answer. The harder question is what happens after the answer changes what you do.
Saturnia Design·Jun 22Shopping Moves From Search to InstructionIn agentic commerce, the buyer states an outcome and an agent assembles the path. The unit of buying shifts from cart to task.
Zibi Pask·Jun 11Agentic Commerce Is Here. Now the Hard Part Begins.Note: AI agents and LLMs have many technical limitations and create risks when applied at scale without supervision. I touch on this topic…A response icon1A response icon1
Super MIA·Jun 1070 Out of Every 100 Shoppers Left Without Buying. Here’s What They All Had in Common.It’s 11:47 PM. She found your store through an Instagram ad, spent eleven minutes browsing, and ended up on a product page for a $58 linen…
Saturnia Design·Jun 2The Agent Becomes the Buyer InterfaceThe buyer journey is starting inside agents, not on homepages. Agentic commerce reshapes the funnel and the merchant’s first impression.
SusTern Inc.·May 13The Voice-Driven PIM: Transforming Catalog Management with Conversational AIIn the fast-paced world of B2B commerce, the ability to manage product data with speed and precision is a competitive necessity. For the…
InBeecommercerbybeecommercer·May 13The “Trust Me” Era: How Conversational Commerce Killed the KeywordOpenAI’s direct assault on Google Shopping signals the end of traditional SEO. Here is why Generative Engine Management (GEM) and Entity…
Pamela Salon·Apr 6Google Expands Conversational Shopping in Search and GeminiAI-powered conversational shopping is transforming how customers discover and decide on products online.A response icon1A response icon1
Strategy Piku·Apr 5In Indonesia, Conversational Commerce Is Not a FeatureThere is a particular way messaging platforms tend to be understood within digital systems. They are often positioned as extensions…