The Mysterious Marketer·Aug 22Long-winded copy vs short-sweet copy“Is it better to write long copy, or keep things short?” the wifey asked me, a couple days back.
The Mysterious Marketer·Jun 10Cranking out copy that leaves people high as a kiteSince we’re on the topic of creating content and copy so ‘addictive’ they can’t ignore it or stop reading:
Luckyann·Jun 7The Discovery Call Is Where Most Copywriting Projects Are Won or LostBefore you write a word, one conversation determines whether the project succeeds. Most freelancers wing it. Here’s the prep procedure that…
The Mysterious Marketer·Jun 2I totally can’t believe you’re still reading this sales page“Are you still reading that sales page you just wrote?” I heard the wifey say, as she giggled beside my desk.
