Katie Coates, The PR Secrets·Nov 19, 2019What is a Media Kit / Press Kit and Why Do I Need One?Provide a digital media kit on your website to establish your credibility and give reporters the tools they need to create your story.
Katie Coates, The PR Secrets·Oct 29, 2019How To Do PR STEP 4 — Planning Your Pitch ProcessPitching your story is easy when you know the steps — and keep in mind the preferences of reporters and editors.
Katie Coates, The PR Secrets·Oct 15, 2019How To Do PR STEP 2 — Find the Right Media Outlets and WritersGetting media mentions and presence online gives you leverage that can provide marketing returns well beyond your initial investment of…
