Tim Hutton·5d agoAdobe Analytics and Customer Journey Analytics Get Auto-Generated Component DescriptionsAdobe’s Adobe Analytics and Customer Journey Analytics started generating their own descriptions for dimensions, metrics, calculated…
InVenturebySanthosh Kumar·Oct 28Your Customer Journey Map Is a Hypothesis. Here’s How to Test It.Two companies can have the same beautifully designed journey. Only one knows whether it’s true.
Simon Harrison - Analytics, Power BI, SQL·Oct 27The Best Customer Insights Often Come Before You Know Who the Customer Is — Select DistinctMost organisations think customer insight starts when somebody fills in a form.
User Adapt·Oct 20redBus: Follow an enquiry from the first clickA real example, an honest caveat, and one thing to try.
Mohnish·Oct 19The battle for the front door — Your next customer may not start their shopping journey browsing…In previous articles, I have discussed the evolution of Artificial Intelligence from Generative AI to Agentic AI. Today’s article goes into…
InStartup StashbySanthosh Kumar·Oct 16“Onboarding Feels Slow Lately” Is Not a Finding. Four Lenses That Turn It Into OneOriginally published on Pro Content Studio (procontentstudio.net). Part of a series on the systems that make B2B SaaS Customer Success…
Harriet Birt·Oct 9Experiencing a digital heath service with a temporary disability.Currently just over 20% of the UK population are disabled, and the core group behind this stat are people with permanent disabilities (I…
Laura M. Nozicka·Oct 7A Mortician Would Never Assume There’s a Do-Over. Why Do Businesses?I used to date a mortician.