Recep Zengin·1d agoCustomer Lifetime Value Modeling in Gaming: The Metric That Makes or Breaks Your GameThis image was created using an AI image creation program.
InClassroombyDiogo Ribeiro·Nov 2Survival Analysis for Data ScientistsPart 4 of 6: Parametric Models, Accelerated Failure Time and the Value of Customers Beyond the Data. Six models fitted to a year of churn…
InClassroombyDiogo Ribeiro·Oct 31Survival Analysis for Data ScientistsPart 3 of 6: The Cox Model, Checking Proportional Hazards and Pricing Customer Segments, How the partial likelihood estimates the effect of…
Marketing Data Science with Joe Domaleski·Oct 18Predicting Customer Lifetime Value: What Will Your Customers Be Worth?Beyond the Basics: A Practical Guide to Statistical Modeling, Machine Learning, and Forecasting Customer Value with Companion Python…A response icon2A response icon2
Marketing Data Science with Joe Domaleski·Oct 11Customer Lifetime Value: What Is a Customer Really Worth?A Practical Guide to Understanding, Measuring, and Using Customer Lifetime Value (CLV)A response icon1A response icon1
InDev GeniusbyAbhranil Pal·Oct 1Silence Isn’t Churn, Part 3: Building It in PythonA 5-part series on predicting customer value with probabilistic models, starting with the problem, not the math.
InDev GeniusbyAbhranil Pal·Oct 1Silence Isn’t Churn, Part 5: The CLTV Interview Cheat SheetA 5-part series on predicting customer value with probabilistic models, starting with the problem, not the math.
InDev GeniusbyAbhranil Pal·Sep 30Silence Isn’t Churn, Part 4: Putting the Model to WorkA 5-part series on predicting customer value with probabilistic models, starting with the problem, not the math.
eFinancialModels.com·Sep 28Customer Lifetime Value: The One Number That Tells You If Your Marketing Spend Actually Pays OffA marketing channel can look cheap on cost-per-acquisition and still be quietly losing money — and a channel that looks expensive can be…